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84 Outdoor Launches Billboard Locating Web Site

84 Outdoor has unveiled www.84Outdoor.com, an outdoor advertising Web site, specially developed by NuRelm of Uniontown, PA. The Web site showcases the company's history, capabilities, and most importantly available billboard locations throughout the United States. The site's customized Billboard Locator tool helps link prospective advertisers with available billboard locations, searchable by state and city.

To keep advertisers informed, billboard locations are updated regularly using NuContent. The content management software, also developed by NuRelm, allows for the marketing staff at 84 Outdoor to edit or add content on their site as often as needed. The marketing department at 84 Outdoor quickly realized the importance of utilizing the Web to compete on the national level and build their name as a national player in outdoor advertising.

"The web site is important for two critical reasons. First, to make current and prospective customers aware of our company's full array of offerings along with our current and future locations. Secondly, customers more and more often like to do research online before engaging directly with us and this really helps them to gather the information accurately and quickly," added Sarah Angelo, Operations Manager at 84 Outdoor.

84 Outdoor is a full service outdoor company serving hundreds of advertisers. Today, 84 Outdoor owns and operates structures in fifteen eastern states and in the near future will be expanding its inventory from coast to coast. In addition, 84 Outdoor is a competitive sign company with the production and installation of on-premise identification signage. The company also specializes in electronic displays for off and on-premise signage.

NuRelm is an Internet software and services firm located in Uniontown, PA. NuRelm specializes in providing advanced, yet easy-to-use software solutions that enable non-technical people to manage critical information more effectively. NuRelm's software and services include NuContent; Web Content Management Software, Osmosis; E-Learning Software, Custom Web Application Development and Interactive Web Site Design. To learn more about NuRelm visit www.NuRelm.com.

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