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Big Fish Games Taps Vizi Media for Exclusive Advertising Representation

Vizi Media, Inc, formerly Icon Advertising Solutions http://www.vizimedia.com announced today the signing of an exclusive representation agreement with Big Fish Games http://www.bigfishgames.com, the fastest growing casual gaming website on the Internet with over 102,000,000 monthly impressions and 13,000,000 unique visitors.



With a new game introduced every day, Big Fish Games is the pre-imminent casual gaming site on the Internet. Big Fish Games is the creator of Mystery Case Files; the #1 game in the casual gaming segment with 325 million games downloads in the first 6 weeks. Big Fish Games visitors are 60 percent women ages 25-49, predominantly married, and with an average income of over $60,000 per year, according to Media Metrics.



's8220;Big Fish Games brings Vizi Media an audience of mostly women who visit the site to relax's8221; says Vizi Media President, Andrew Moskowitz, adding, 's8220;this makes their audience more receptive to the advertisers we bring to Big Fish Games's8221;.



Casual Gaming is one of the fastest growing segments on the web. Casual gamers play games on breaks and during work fringe hours and on average spend 9.1 hours gaming or 41% of connection time.Casual Games sites also are among the top 10 genres for ad placement due to 's8220;stickiness's8221;.



Big Fish Games Studios develops proprietary games and operates the casual games sites for CMT, iVillage, Nickelodeon, NeoPets, and VH1. Big Fish Games will also create custom games for advertisers.



Vizi Media is a professional Site Representation Company that exclusively represents a collection of 20 premiere sites including BizReport.com Care2.com RealGM.com Starstyle.com Accuradio.com InteractiveDad.com and Autoworld.com.



Vizi Media is based in New York City, NY and has a Western Regional office in Southern California. Andrew Moskowitz can be reached at 212-777-6778, Ext. 316.

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