SocketLabs, Inc., the leading provider of on-premise high volume marketing and transactional email delivery solutions for the Microsoft Windows platform, announced today that Blackbaud (BLKB), has selected Hurricane Server to deliver its growing volume of outbound email. Blackbaud, a leading provider of software and services for nonprofits, provides both email marketing campaign services and transactional email delivery for thousands of organizations through its website management solution, Blackbaud NetCommunity.
Blackbaud's rapid growth in partnering with nonprofits for their online communications and the increased delivery requirements imposed by the large ISPs led to the company's decision to
further invest in its email technology. They initially considered outsourcing email delivery to an ESP but, ultimately decided to keep it in-house.
"We did consider using an ESP solution, but we decided to keep it in-house because we already have the expertise to manage our email in house," remarked Chris Harris, email specialist at
Blackbaud. "Hurricane complements our existing infrastructure, and will support our growing volume and demand."
Blackbaud ultimately chose Hurricane Server from Socketlabs after evaluating the top Mail Transfer Agents on the market. They were able to easily migrate from their existing email
delivery servers to Hurricane Server.
"Hurricane Server has significantly improved our email delivery performance," added Harris. "In addition, the advanced reporting and logging features in Hurricane Server have reduced the
time required to investigate deliverability issues by at least 50 percent."
"Blackbaud was a perfect fit for us. We were able to keep them on the Windows platform and help them address their deliverability and scalability needs," said John Alessi, CEO of
SocketLabs. "And by taking advantage of Hurricane Server's .Net API they are able to deliver email, control the server and get reports right from within their own applications. It is very
clean and seamless."
About Blackbaud
Blackbaud is the leading global provider of software and services designed specifically for nonprofit organizations, enabling them to improve operational efficiency, build strong
relationships, and raise more money to support their missions. Approximately 19,000 organizations -- including the American Red Cross, Dartmouth College, the WGBH Educational Foundation,
Episcopal High School, Lincoln Center, Cancer Research UK, Special Olympics, and Arthritis Foundation -- use one or more of Blackbaud products and services for fundraising, constituent
relationship management, financial management, direct marketing, school administration, ticketing, business intelligence, website management, prospect research, consulting, and analytics.
Since 1981, Blackbaud's sole focus and expertise has been partnering�with nonprofits and�providing�them the solutions they need to make a difference in�their local communities and
worldwide. Headquartered in the United States, Blackbaud also has operations in Canada, the United Kingdom, and Australia.�For more information, visit www.blackbaud.com.
About SocketLabs, Inc.
SocketLabs, Inc. is the leading provider of high volume on-premise marketing and transactional email delivery solutions for the Microsoft Windows platform. With over 10 years experience
in building email systems, and solving deliverability issues, SocketLabs helps organizations achieve scalability and hit the inbox. Visit http://www.socketlabs.com for more information.
SocketLabs, Hurricane and Hurricane Server are trademarks of SocketLabs, Inc. All other trademarks are property of their respective owners.
Contact: Chris John
chris.john @ socketlabs.com
484-418-1287