Vizi Media, http://www.vizimedia.com (formerly Icon Advertising Solutions) the premiere interactive sales representation firm announced today that
it had entered into an exclusive representation agreement with Care2 http://www.care2.com, the leading charity portal on the internet in order to sell
sponsorships on the Care2.com website.
Care 2 visitors are invited to 's8220;Get Connected and Make a Difference's8221; and have the option to get involved in personal issues like health and wellness and social issues like
global warming, politics, and human rights. Care 2 provides access to more than 150 non profit organizations.
Care 2 has over 5.9 million members and the site'ss audience is 80% female, with average household incomes of over $75,000 making them one of the most desirable and hardest to reach
audiences on the internet.
Not only do branded advertisers have an opportunity to reach an affluent and unique audience, but they are supporting a website that helps create a better world said, Vizi Media
President, Andrew Moskowitz. We are dedicated to helping advertisers get their return on investment, so now is an opportunity where they can perhaps use their advertising dollars for the
greater good.
Care2.com is currently sponsored by major brands such as Ford, Google, Honda, MBNA and hundreds of other major brands who have seen opportunity in reaching the affluent, educated audience
that visits Care2.com.
Key Information for Agencies:
Consumer Type: Culture Creative, Light Green Consumer
Gender: 80% Female
Married:50%
Average HHI: $75,000+
Age: 18-65
Education: College or Higher
Psychographics:
Activities: Gardening, Hiking, Biking, Skiing, etc.
Considered: Health Conscious, Socially Responsible
Eating Preferences: Vegetarian, Natural, Organic
Social: Family Orientated, Socially Active
Shopping: Natural Foods Stores & Supermarkets
Personal: Exercise, Meditation, Yoga, Prayer, etc
Passionate about: Environment, Animals, Politics, etc
Vizi media is a professional interactive advertising representation firm with a collection of over 20 exclusive major media properties and 's8220;boutique's8221; specialty verticals with
key audiences that advertising agencies and their clients want to reach. Vizi media is dedicated to bringing agencies and their clients's8217; more access to meaningful audiences as we
continue to build our client relationships with the most relevant interactive platforms and properties. Vizi Media is located at www.vizimedia.com