Leading executives and thought leaders in Digital Asset Management (DAM) will gather in New York for Henry Stewart'ss sixth annual DAM New York 2009. The conference, to be held June 1 and 2 at the Hilton New York at 1335 Avenue of the Americas will explore current and future industry trends and issues related to DAM.
Approximately 300 attendees are expected, representing some of the country'ss leading suppliers of systems and services, industry analysts, consultants, end users and experts in DAM. The
conference will kick off on Monday, June 1 with two tracks: The Big DAM Lessons from 2008, What to Expect in 2009 and 2010, chaired by Joseph Bachana, President, DPCI; and a second that
will focus on DAM for the organizations and managers new to or just considering installing DAM, chaired by David Lipsey, Managing Director, Media and Entertainment, FTI Consulting.
Interviews with some of the Henry Stewart DAM New York 2009 speakers including Bachana from DPCI; Bill Rosenblatt, President, Giant Steps Media; Steve Kotrch, Director of Publishing
Technology for Simon 's38; Schuster; and Sam Chesterman, CIO at Organic, Inc. outlined the following hot topics related to the current Digital Asset Management environment.
Asset Monetization - DAM is no longer just a repository to store IP, but part of an underlying investment to monetize assets. Organizations of all types are discovering what media
companies have known for a long time; an integrated DAM system can play a key role in repurposing and commercializing their valuable digital assets.
New Revenue Streams - Due to Google'ss pending Book Rights Registry settlement with the publishing industry, publishers can avail themselves to new revenue streams from content that is
available on line. They will however, need to have that content archived and available in easily searchable formats - which can be achieved through the implementation of a robust DAM
system.
Digital Rights Management - The philosophy of DAM has changed from being just a repository to the nexus of collection and control of content. For example, in the publishing world, assets
now encompass not only book products, but ads for books, photos, reader and author generated material, reviews and other digital content. DAM systems help publishers manage the complex
digital rights which are now integrated with digital assets and help customers buy products online.
Throughout the conference executives from the following companies will share their insight and expertise on DAM strategy, procurement and implementation best practices:
Publishers: National Geographic, Hachette Filipacchi, Conde Nast, McGraw-Hill Education and Simon 's38; Shuster;
Media companies: Nickelodeon, Turner Broadcasting, and Fox News;
Educational institutions: NYU and Gallaudet University;
Manufacturers: Boeing and Harley Davidson;
Airlines: Lufthansa; and
Agencies: Arnold Worldwide and Organic, Inc.
An impressive group of sponsors continues to support Henry Stewart DAM NY year after year. 2009 sponsors include Aprimo, Autonomy Virage, Canto, Digimarc Corporation, Digital Media
Partners, DPCI, Eastman Kodak, EMC Corporation, GLOBALedit, Mark Logic Corporation, MediaBeacon, Inc., Nstein Technologies Inc., Open Text Digital Media Group, SCC, Telestream, TIBCO
Software and Xinet.
To register for New York DAM 2009, visit the Henry Stewart Events website,
Henry Stewart Events DAM New York (http://www.damusers.com/events/about.phpeventid=1)
About Henry Stewart Events
Now in its sixth year, The New York DAM 2009 event is produced by Henry Stewart Events, the only provider of dedicated briefings on Digital Asset Management (DAM) in Los Angeles, New
York, Chicago, Atlanta, Toronto, London and Europe. Digital assets are now pervasive across all industries, in all market segments - and these assets need to be stored, searched,
retrieved and deployed - easily and efficiently. Effective DAM provides cost savings, improved productivity, consistent brand management and increased revenue, profits and shareholder
value.
Attended by more than 200 delegates and sponsors, the NY DAM 2009 event is the premier briefing and networking event for experienced DAM managers and those new to the implementation of
DAM. Attendees will benefit from the experience of industry experts and other DAM managers on all the important issues, supported by case studies of real world performance - all from the
user'ss perspective.