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LashBack Launches ListMonitor Automated Email Data Seeding and Monitoring...



LashBack is announcing the launch of ListMonitor at Ad:tech San Francisco 2008. The service is an automated, web-based seeding and monitoring system exclusively for email marketers. Whether you own, sell, rent, collect or manage email lists, ListMonitor can be used to see what email actually gets sent to consumers and how data is actually being used.



"ListMonitor is a simple to use, yet powerful tool," stated W. Brandon Phillips, CEO, LashBack, LLC. "The automated seeding service gives any email marketer the insight into how email lists are being used so contracts can be enforced and valuable email data can be protected from abuse. Email marketers can finally know how many and what type of email offers are being sent to consumers on their lists or any list they use."



How ListMonitor Helps Email Marketers:


- Automate: Relieve the pain of list seeding.


- Monitor Quality and Content: Protect email reputation, reduce liability, gain intelligence and view exact offers sent.


- Monitor Volume & Frequency: See the amount of emails consumers are receiving daily or over certain time periods as a result of a specific partner or all partners. Determine the quality and saturation of the list.


- Research and Investigate: Take the mystery out of buying, selling or managing lists.


- Verify: Data performance and contract enforcementGenerate detailed reports.


Flexible Automated Seeding for Any Monitoring Scenario: SMART Automated Subscription System


List owners, list buyers and managers or anyone who wants to monitor a dataset they have an interest in can conveniently seed and monitor one or multiple lists from a single web interface. LashBack's SMART Automated Subscription System, API calls or direct custom insertion can be used to seed and monitor any list usage scenario.



Email alerts can be set up to keep a ListMonitor client up to date on a list's use. The actual email offers being sent can be viewed, researched and investigated for any issue, questions or problems with usage. LashBack's industry leading Client Service Managers are available for full expert support of ListMonitor as with all LashBack products and services.



ListMonitor Screen Shots are available at http://www.lashback.com/products/BrandAlert.aspx.



About LashBack, LLC (http://www.lashback.com/about/)


LashBack is the first and only email compliance and intelligence service monitoring over 20,000 Sending IPs, 750,000 unsubscribe mechanism with close to 100,000 million emails archived and 1,000,000 new emails processed each day. LashBack is focused on U.S. CAN-SPAM compliance for email marketers and is growing LashBack global compliance services with UK monitoring set to launch mid 2008. LashBack provides actionable compliance information and unsubscribe reputation scores for a diversity of email marketing clients and leading email reputation providers. One powerful concept for consumers, ISPs and anti-spam companies -- Safe Unsubscribe -- now provides the real world data for the most comprehensive compliance and email intelligence service offered by LashBack and its exclusive partners. Compliance, reputation and intelligence mean deliverability, profit and email that works for marketers and consumers.






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