one Star Overnight (LSO), one of the fastest-growing regional overnight package delivery companies, will be launching a bold and aggressive marketing campaign aimed at new customers for the 10:30 a.m. priority service - offering at least 20 percent off its major competitors' priority shipping rates.
Austin, Texas June 18, 2008 -- Beginning June 23, 2008, Lone Star Overnight (LSO), one of the fastest-growing regional overnight package delivery companies, will be launching a bold and aggressive marketing campaign aimed at new customers for the 10:30 a.m. priority service - offering at least 20 percent off its major competitors' priority shipping rates.
"Our objective was to do something to proactively help shippers save time, money and gas during this economic downturn," explained LSO President and CEO Ed DiSalvo. "As we continue to
build our network infrastructure and lower our overhead costs, we are delighted to pass these savings onto our customers. We think that providing shippers with reliable package delivery
service at affordable prices makes Lone Star Overnight an even more attractive alternative to our competitors."
Earlier this year, Lone Star Overnight announced an aggressive three-phase service territory expansion that will add 500 more cities to its network by the end of 2008. LSO currently
provides overnight air and ground service to most destinations throughout Texas; Oklahoma; western Louisiana; and Las Cruces, New Mexico and also offers service to Mexico.
About Lone Star Overnight
Since 1991, Lone Star Overnight (LSO) has offered reliable, efficient package delivery service in Texas; Oklahoma; western Louisiana; eastern New Mexico; and Mexico. Highlighted by Inc.
magazine as one of the fastest-growing regional package delivery companies and winner of the Consumers' Choice Award for Business Excellence for three consecutive years, LSO offers a full
range of time-guaranteed, next-day delivery options throughout its service area at rates significantly lower than the competition. Our dedicated employees, late pick-up times, early
morning delivery options and lower rates make LSO the "High-Value, Low-Cost Provider." Headquartered in Austin, Texas, LSO currently posts an on-time delivery performance record exceeding
99 percent. For more information, visit www.lso.com or call 1-800-800-8984.