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Merrick Towle Communications Lands Southland Industries Account



Merrick Towle Communications (MTC) announced today that Southland Industries, a national leader of mechanical systems engineering, construction and maintenance, awarded the agency the contract to provide its company strategic branding consultation and market communications services, including digital, print and public relations.



Headquartered in Irvine, California, Southland Industries is a wholly employee-owned company and has regional offices located in Southern and Northern California, Las Vegas, Nevada and the Mid-Atlantic; specifically, Baltimore, Maryland and Dulles, Virginia. Southland Industries' product is the design and implementation of HVAC systems, process piping, plumbing, fire protection, and control and automation systems that enable a building to function at peak efficiency. Southland Industries designs, builds and maintains these systems for a wide array of facilities in the commercial, institutional and advanced technology sectors.



MTC will work closely with Southland Industries' Executive Vice President, Ted Lynch, and Senior Marketing Coordinator Dan Navarrete. "Merrick Towle Communications was chosen over several other agencies," stated Dan Navarrete. "We are quite impressed with the agency's ability to listen to and understand our needs and we look forward to its team's fresh perspectives and taking Southland Industries to the next level," he continued.



About Merrick Towle Communications


Merrick Towle Communications was founded in 1985 and is currently ranked by Washington Business Journal as the 3rd largest advertising agency in the metropolitan Washington, D.C., region. MTC is a full-service, integrated communications firm with expertise ranging from account planning and brand strategy to creative services that encompass all aspects of traditional and digital media. The creative, marketing and media professionals at Merrick Towle consistently offer clients effective, measurable, results-oriented solutions.



For more information about Merrick Towle Communications, please contact Annette Picon, Public Relations Director, at 301.974.6028, or visit www.merricktowle.com.






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