Vocus, Inc., (NASDAQ: VOCS) a leading provider of on-demand software for public relations management, announced today that it will sponsor a free webinar
offering marketing and public relations professionals tips on incorporating social media into their PR strategy. Entitled Maneuvering the New Media Landscape, the webinar will be held on Tuesday, April 24, 2007 at 3:00pm ET. To register for the webinar and download
Vocus's accompanying whitepaper, Optimizing Your Public Relations with Social Media, please visit www.vocus.com/socialmediawhitepaper.
The emergence of social media has significantly altered today'ss media landscape and presents public relations professionals with new opportunities to promote their organization as well
as a wide array of risks. Maneuvering the New Media Landscape, will feature Tim Cox of Zing Public
Relations sharing his experience adding social media into the PR strategy. Cox will provide tips for working within the new media landscape using Vocus and , including:
>Targeting and engaging with social media in an informed and appropriate manner
>Search Engine Optimizing (SEO) your news to maximize its online visibility
>Tailoring your pitch for the new media
>Monitoring the success and impact of your new, integrated PR
This webinar is part of the monthly Vocus PR Best Practices Webinar Series designed to provide an educational and informational resource for organizations to gain insight into the best
practices for public relations and practical techniques that can be applied to their everyday communications campaigns. Each session follows real-life customer case studies focused on the
challenges and issues PR professionals face every day.
A replay of the webinar will be available free of charge following the event on the Vocus web site at http://onlinepressroom.net/vocus/,
under Events.
About Vocus, Inc.
Vocus, Inc. (NASDAQ: VOCS) is a leading provider of on-demand software for public relations management. Our web-based software suite helps organizations of all sizes to fundamentally
change the way they communicate with both the media and the public, optimizing their public relations and increasing their ability to measure its impact. Our on-demand software addresses
the critical functions of public relations including media relations, news distribution and news monitoring. We deliver our solutions over the Internet using a secure, scalable
application and system architecture, which allows our customers to eliminate expensive up-front hardware and software costs and to quickly deploy and adopt our on-demand software. Vocus
is used by over 1,700 organizations worldwide and is available in five languages. Vocus is based in Lanham, MD with offices in North America, Europe, and Asia. For more information please
visit www.vocus.com or call 800.345.5572.
This release contains may, will, expects, projects, anticipates, estimates, believes, intends, plans, should, seeks, and similar expressions. Forward-looking statements involve known and
unknown risks and uncertainties that may cause actual future results to differ materially from those projected or contemplated in the forward-looking statements. Forward-looking
statements may be significantly impacted by certain risks and uncertainties described in Vocus's filings with the Securities and Exchange Commission.