Zoa Martinez, president and creative cirector of Hispanic-owned ZONA Design, Inc., the New York-based, multi-disciplined design agency, will speak at the Third Annual Hispanic TV Summit,
which will be held at the Colonnade Hotel in Coral Gables, Florida, on Oct.18 and 19. Hosted by the Reed Television Group, publishers of Variety, Broadcasting & Cable and Multichannel
News, the leading publications in the film, broadcast and cable/satellite industries, this year's8217;s summit is themed Making More Money with Hispanic Television: Descubra La Diferencia
2005.
Internationally renowned designer/director, multiple Emmy award-winner and celebrated pop artist, Zoa Martinez continues to create numerous bold and innovative projects as President and
Creative Director of ZONA Design (New York, NY). Founded in 1999 with her business partner, Dennis Fluet, their firm has been a force, building identities and creating branding solutions
for entertainment/media and Fortune 500 companies.
Zoa Martinez's8217;s creative leadership has built ZONA Design into an international award-winning design agency, providing clients the solutions to increase sales through the power of
design: identity, motion, advertising, promotions, events, environment, and product. ZONA Design's8217;s portfolio includes high profile projects for Disney/ESPN Networks, A&E,
Chrysler, Time Warner/NY1, History Channel, Discovery Health, Dodge, IFC, and more.
OnWednesday, October 19th at 10:15 AM the's8220;Programming Promotion: Viewers, Attracting Subscribers's8221; panel, which includes broadcast design guru Zoa Martinez,
Founder/Pres./Creative Director, ZONA Design, Inc.; Juan J. Alfonso, Sr. Director of Marketing, ESPN International; Terry Crosby, Chairman & CEO, Una Vez Mas, LLC; Pablo Trench, CEO,
The Lab; and Leslie Villem, Hispanic Marketing Manager, Northern California Region, Comcast; will review how they are addressing the marketing and promotional challenges of attracting
viewers to individual programs, branding networks and attracting subscribers to Hispanic tiers. Arturo Villar, Publisher, Hispanic Market Weekly, will moderate the panel.
ZONA Design, Inc. is headquartered in the Empire State Building, 350 Fifth Avenue, Suite 321, New York, NY 10118. For additional information, or to see a reel, contact VP/Executive
Producer Dennis Fluet by phone at 212.244.2900. Visit the ZONA Design web site at www.zonadesign.com. ZONA Design is a certified Minority Woman Business Enterprise from the NYNJ Council
(NMSDC) and New York City. In addition, the company has been recognized by Hispanic Trends Magazine as a Top 100 Entrepreneur in both 2004 and 2005.