(www.chinabrightstar.com) 's8211; Drawing upon real-world business cases, China BrightStar's8217;s Managing Director, Michael Zakkour will
look to demystify China supply chain management myths, as a panel member at Michigan State's8217;s Broad School of Business's8217; Greater China Supply Chain Forum.
Tapped for 's8220;The True Cost of Outsourcing's8221; discussion, Friday, October 20th from 1:15 's8211; 2:15 p.m. at the Kellogg Center in East Lansing, Mr. Zakkour will show how trusted
partners are the keys to successful China strategies. Using China BrightStar's8217;s blueprint, he plans to demonstrate how a dedicated team on the ground in China, along with a strong
communications strategy can help western companies maintain quality while managing costs.
's8220;China's8217;s economic renaissance continues to steam forward. Outsourcing is the only way western companies will continue to compete in the global marketplace, and that means
navigating across a complex business and cultural divide,'s8221; says Zakkour. 's8220;Since a China strategy is no longer 's8216;optional,'s8217; companies must overcome these challenges.
We focus on finding these solutions every day, so I look forward to sharing our experiences as part of this panel.'s8221;
China BrightStar offers its clients manufacturing, sourcing, and consulting services across a variety of product categories including, garments, toys, automotive accessories, outdoor, and
promotional products. As founder and Managing Director, Mr. Zakkour directs global teams in Asia and the United States and oversees the company's8217;s manufacturing facilities in
Asia.
The 4th Greater China Supply Chain Forum (http://www.chinaforum.msu.edu) is presented by the Broad International Business Forum of Michigan
State. For more information about China BrightStar please visit the company's8217;s website at www.chinabrightsar.com.
About China BrightStar
Founded by Michael Zakkour, a global sourcing and manufacturing expert, China BrightStar (www.chinabrightstar.com) is a privately held company
with North American offices in New York City, Dallas, Orlando and Vancouver. In Asia, the company has offices, factories, and agents in Beijing, Shanghai, Ningbo, Yiwu, Guangzhou,
Shenzhen and Hong Kong. The company directly manufactures toys, garments, household goods, automotive accessories, promotional goods, and outdoor items and provides sourcing and
consulting services in these and other product categories.