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BarryWehmiller Companies Inc. Turns to SmartCatalogTM



Endeavor Commerce, publishers of SmartCatalog, a best of breed guided selling and configuration solution for CRM and eCommerce, announced today its SmartCatalogTM solution has been selected by Barry-Wehmiller Companies, Inc.



Barry-Wehmiller is a worldwide manufacturing and a consulting services company focused on four primary business areas: packaging automation equipment; IT & engineering consulting services; corrugating, sheeting and finished equipment; and paper converting equipment.



Given their diverse global offering, Barry-Wehmiller sought to centralize the management of business rules governing product and pricing enabling management to rapidly deploy rules adapting to market dynamics and customer needs. Furthermore Barry-Wehmiller sought to deploy these rules via "smart catalogs" directly into their newly implemented CRM environment, placing product and pricing expertise coupled with valuable up-sell and cross-sell recommendations directly into the hands of sales representatives. SmartCatalogTM was selected for an enterprise agreement, and currently has been implemented in two of the Barry-Wehmiller global divisions.



"Every Barry-Wehmiller associate recognizes that our customers are the core of our business. That's why we hire the most knowledgeable and dedicated team members and then empower them with tools like SmartCatalog to make each customer interaction valuable and productive", said Craig Hergenroether, Chief Information Officer, Barry Wehmiller, Inc. "We believe SmartCatalog is a key component to empowering our team members with information that is timely and accurate. Our goal is to exceed customer expectations with superior communication and world-class service."



SmartCatalogTM provides a feature rich guided selling and configuration solution to facilitate clean quotes and orders across all sales channels. It is also the only sales configuration software solution that has integrated to multiple market leading CRM systems since 1993 and has an administrative Rule Manager that enables business users to deploy product and pricing rules instantaneously in just four easy steps.



"Entering into an enterprise agreement with a prestigious company like Barry-Wehmiller is a significant win for Endeavor Commerce" said David Reeder, VP of Sales and Marketing at Endeavor. "Selling complex products and services is a tough job, but the quote to order entry component doesn't need to be. For Barry-Wehmiller's companies, they now have a fast and easy way to do it inside the CRM system they use every day. Our team is proud of bringing truly valuable solutions to clients like Barry-Wehmiller and making a difference for them."



About Endeavor Commerce, Inc.


SmartCatalog by Endeavor Commerce is making the complex sale simple. SmartCatalog is a best-of-breed guided selling and sales configuration solution for CRM and eCommerce. SmartCatalog helps manufacturing, distribution, retail and service companies around the world increase revenue, profit and customer loyalty by empowering their sale channels with business intelligence at the point of sale. Visit Endeavor Commerce at


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