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Marketing for new Christian Book Will Turn Believers into Walking John...

Just as TV sports shows often show fans sporting "John 3:16" signs, the public will soon be seeing a lot of people wearing John 3:16 Christian T-Shirts.

Why Because of a new book about to be released by best-selling Christian author and pastor Max Lucado about what is the best known verse in the Bible.

The release of the book is accompanied by a marketing campaign of book-themed John 3:16 Christian hats, DVDs, shirts and bumper stickers.

"The shirts are very powerful," says Online Christian Shopper retailer Mike Fletcher, whose Christian clothing Internet Web store (

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| Macadamian | New Development | |

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