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CoFounder of OutdoorDecor.com Asks Why Cant We Cut Energy Costs and...

Aren's8217;t there better reasons to cut energy costs than simply saving money or saving the earth Are there ways to cut energy costs and live more pleasurably at the same time OutdoorDecor.com thinks so.



According to Jodi Beebe, energy analyst for the Utility Consumers's8217; Action Network, a nonprofit group in San Diego, 's8220;American Homes use up about 1/3 of the country's8217;s energy supply, polluting the environment and running up our expenses. However, if we cut our energy consumption by just 10 percent, we could not build 27 new power plants a year.'s8221;



Why don's8217;t Americans listen to news like this and conserve energy more Why do Americans use one third to one fourth of the worlds's8217; current energy consumption and news like this not make us change our behavior According to Nathaniel Burke, co-founder of OutdoorDecor.com 's8220;Who cares Really, who really cares We Americans are generally so consumed with ourselves and our own pleasure that we really don's8217;t care all that much about the world around us and our affect on it unless there is some direct benefit to ourselves.'s8221;



So, how do Americans cut home energy consumption if most Americans don's8217;t really care According to Burke, 's8220;You have to appeal to a higher need then simply saving money or the earth to get people to change behavior this ingrained in our society. Habits are hard to change, and most of us Americans are pretty lazy and obsessed with personal comfort. What do people really want We want to be accepted, loved, know that someone cares, and live in a community with other similar people. We want to be successful and try to portray that image in the way we live. We like art and nature and beauty. We work hard to make money to chase after these things, but they are hard to find, and even harder to buy with money.'s8221;



But, how can Americans translate cut energy consumption and increase the quality of life According to Burke, 's8220;Its not that hard really, you just have to give it some thought. Take our products for example 's8211; solar exterior window shades work well for a lot of homes in the hot climates 's8211; they are aesthetically pleasing and cut the sun's8217;s rays from entering the house during the day, saving on a/c. Cupolas can go on a house, but make them functional, not simply decorative, and they will draw the heat out of the attic naturally, which is why they were always used on barns. Or, if you want to get serious, create a backyard paradise. Instead of trying to buy a bigger and bigger house, extend the house outside, put a nice deck or gazebo in the yard, get some tiki torches or a firepit to create some ambience, and invite your friends, neighbors, relatives or coworkers over and cook out or have a drink. It's8217;s a lot more fun than and costs less than a restaurant. Don's8217;t have a perfect yard or house Who cares, image isn's8217;t everything, just be yourself and you's8217;ll develop better relationships and be a lot more happy.'s8221;



OutdoorDecor.com is a leading online retailer of exterior home and garden accents. Their catalog of over 4,000 products can be found online at http://www.outdoordecor.com.



Nathaniel Burke is the co-founder of OutdoorDecor.com. He lives between Jacksonville, FL and Europe with his wife and two daughters.

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