June 20, 2005 -- Canadian author Eric Giguere has just published a new consumer computer book called "Make Easy Money with Google: Using the AdSense Advertising System". This book for
non-technical computer users walks them through the process of creating profitable blogs and Web sites, with no programming required. The sites make money using Google (Nasdaq: GOOG)
Inc.'s AdSense program, the easiest way for the average person to tap into the ever-increasing online advertising revenue pool.
*(Book cover: http://www.MakeEasyMoneyWithGoogle.com/images/0321321146.jpg)
The book is written in a breezy, conversational style and lacks the complicated jargon found in many computer books. The chapters are linked together by a narrative that follows three of
the author's friends as they use the techniques described in the book to build their own money-making sites and blogs, a style reminiscent of easy-to-understand books like The Wealthy
Barber.
According to a recent report by Merrill Lynch, online ad spending in the United States alone is expected to grow by 29% this year to 12.4 billion dollars. Google's AdSense program makes
it possible for individuals to participate in this growth by monetizing content that they already own and any new content they create.
Early reviews praise the book for its approachability. "People will find this book useful," says author and AdSense user C. Enrique Ortiz, "and will learn not only about Google, but also
about the Web." Others appreciate its real world examples and the use of characters they can identify with.
About the Author
Eric Giguere is a writer and software developer residing in Waterloo, Ontario, who has written three books and hundreds of articles about computers and computer programming. Having
discovered how easy it was to make money from his own Web site using Google's AdSense program, he decided to write a non-technical book about it that his father could understand and enjoy
reading.
Table of contents and more details are available from http://www.MakeEasyMoneyWithGoogle.com.
Book Summary
Title -- Make Easy Money with Google: Using the AdSense Advertising Program
Author -- Eric Giguere
Publisher -- Peachpit Press (Pearson)
ISBN -- 0321321146
Softcover, full-color, 254 pages, US$24.99/CA$34.99.
Available today from all booksellers and book distributors.