Global nutritionals leader XanGo, LLC today blazed another trail for consumer brands and direct selling with the launch of XanGo.TV a brand-centric video sharing site broadcasting real-life stories, insights and experiences from millions of distributors and consumers worldwide.
"XanGo.TV is designed to achieve an elite level of brand intimacy. XanGo is a lifestyle brand. Our business is built on distributors and consumers sharing their personal experiences with
XanGo and our nutritional products. XanGo.TV offers a visually captivating platform for those narratives and gives viewers a behind-the-scenes look into the company," said XanGo Chief
Marketing Officer John Digles.
Hosting a library of videos and podcasts from XanGo's first five years, XanGo.TV chronicles the company's genesis as a category-creator to its advent as an evolving global billion-dollar
brand. Episodes posted on the site come from XanGo's international markets, including the U.S., Canada, Germany and Japan.
"XanGo.TV provides an unprecedented view into XanGo's direct selling business opportunity. Viewers can see the personalities and personal service dynamics at work as distributors show how
they build their own XanGo businesses (http://www.xango.tv/how_to_make_a_video.php) for visitors to produce, edit and upload their own video creations to the site.
Digles said upcoming XanGo.TV episodes will present the latest scientific findings on the mangosteen fruit (http://www.xalo.com) Juice.
With the launch of the video-sharing site, XanGo announced the XanGo.TV Awards (www.XanGo.TV (www.xango.com (