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ATMs A Better Buy than Ever for Small Businesses



The cost of ownership of the Automated Teller Machine (ATM) has dropped dramatically. This is the word from Vito Mazzarino, Vice President of ATM Global, a national ATM distributor.



"Similar to other electronics such as computers and cell phones, the quality and durability of ATM's have risen while the cost has sharply declined. The cost of ATM's has come down 65% since privatized ATM's were first deployed in the mid 1990's. There has been no better time for a business owner to purchase an ATM for his or her business," he noted, also adding that the purchase price for a new ATM starts between $2,000 and $3,000.



When the ATM Industry was privatized in 1995, business owners tended to lease ATM's since the cost of the machines was prohibitive and those with a tight cash flow found it easiest to amortize the cost of the ATM over time. The downside was that finance and interest fees accumulated over the term of the lease, typically five years, making ATM leasing a costly endeavor.



Mazzarino went on to explain that this would often deter business owners from purchasing an ATM. In some cases, owners would opt to have the ATM distributor place and operate an ATM in his or her establishment, with the business owner receiving a small share of the surcharge. In other cases, owners opted to forego an ATM in his or her business altogether.



"In addition to the steep drop in price for the equipment, surcharges have crept up 25% over that same period. This means that a business owner can recoup the cost of the machine within as little as two or three months, depending on the transaction volume of the location," Mazzarino said.



He concluded, "Valuable to a business for so many reasons, the ATM has truly become one of the best choices of equipment investment for the small business owner. Now that the Return on Investment of an ATM has sharply increased, purchasing an ATM for a business has become a much more profitable option."






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