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Kowabunga South Africa Acquired by Forge Corporation Ltd



Kowabunga! South Africa, an independently owned distributor of US based Kowabunga! Technologies Inc.'s MyAffiliateProgram affiliate marketing software and provider of 'Team Affiliate' outsourced Affiliate Marketing Program Management & Affiliate Recruitment Services to the US company has been acquired by Forge Corporation (http://www.forgebusiness.com).



Jonathan Miller, the newly appointed CEO of Forge Corporation commented: "Since 2002 our Kowabunga business unit has been a leading reseller of MYAP software both in the United States and South Africa and we've provided outsourced affiliate management services to Kowabunga! USA's clients under the Team Affiliate brand. We currently manage and recruit for such noticeable clients as CareOneCredit.com FurnitureFind.com and HomePlans.com."



"As outsource partners for three years running we have a continued interest in the Team Affiliate brands success and will continue our relationship with Kowabunga! USA & manage programs under the Team Affiliate brand as required by Kowabunga!"



"In the last 18 months our internal affiliate management business has grown its own client base significantly and we've diversified the network platforms that we operate on. We've also taken on brand name online clients as Carseek.com and Gadgetstuff.com"



"We're now managing multi-network affiliate programs on more than a dozen affiliate and CPA networks including Commission Junction, Direct Track, MyAffiliateProgram, AffiliateWindow, Affiliate Future and OfferForge."



"In line with the acquisition we felt it time to brand our affiliate management business and harness its own identity as ForgeBusiness."



"In the coming weeks the company will also be announcing two additional outsourced partnerships with companies in the US and Canada, where we'll be managing programs under our partners brands."



"Historically we've serviced the majority of our clients from South Africa where core recruitment and program management operations are based, enabling us to provide services far more cost effectively than comparable US based consulting firms."



"As 80% of our outsourced management revenues are generated from US clients we've set up a US based business unit, ForgeBusiness USA Inc, which will in future service all our US based clients."



"In the international market, South Africa continues to grow in both number of clients and value and we now power thirteen programs. Internationally, we've also launched ForgeBusiness UK and have taken on our first two managed clients in this market and will soon be launching a program in Australia."



Miller concluded by stating "We're excited with the acquisition of the business and look forward to benefiting from the synergies within the company and the continued expansion of our group and services in the coming months.






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