Peerflix (www.peerflix.com), the leading peer-to-peer (P2P) network that allows members to legally trade DVDs, today announced the beginning of their
cross country tour. The tour, labeled The Peerflix Road Trip, has enlisted two Peerflix employees, Jordan MacAvoy and Rob Ellis, as full time bloggers who will report from the road. The
duo will be traveling from San Francisco, CA, to Miami, Fl, site of Super Bowl XLI. Along the way they will be taking the online company offline with visits to members as well as reaching
out to potential members. They will also record all of their activities through blogging and video blogging on their website: http://roadtrip.peerflix.com.
Mobile technology has given us a great opportunity to take our company on the road, said Rob Ellis, Peerflix'ss Director of Operations. It'ss great to reach out to our community and take
the product to people who may not have otherwise heard of Peerflix. We'sre bound to have some interesting moments and meet some fun people as we travel across the country, so it should
make for a great video blog.
The Peerflix Road Trip is yet another way Web 2.0 is leading the way in viral, non-traditional marketing efforts. Last year, Peerflix'ss Paparazzi game was awarded the number one ranking
in Marketing Sherpa'ss Viral Marketing Hall of Fame 2006: Top 12 Campaigns You Should Swipe Ideas From. The company hopes that The Peerflix Road Trip will bring it the same success, while
reinforcing the brand image. At the same time, the opportunity to meet members face to face is not something a web-based company gets to do every day.
More information on the tour is available on The Peerflix Road Trip website: http://roadtrip.peerflix.com. Peerflix offers free membership for
new users, as well as a robust community for movie enthusiasts.
About Peerflix
Peerflix offers a legal peer-to-peer platform for trading DVDs online. As an alternative to renting DVDs or buying DVDs, the service allows users to legally trade DVDs directly with one
another, across a large, decentralized network. Using the Peerflix service, members can get the most out of their DVD collections, maintaining a dynamic and updated library of DVD titles
in a cost effective manner. Started in 2004, Peerflix has already grown to become the leading online destination for DVD owners to trade their DVDs. Additionally, Peerflix recently
released a host of community features, which tie strongly into the DVD focus of the community. The Peerflix service is currently available in both the United States and Canada. For more
information, please visit http://www.peerflix.com.
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