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Sutherland Wins Thought Leadership Award from the Outsourcing Institute



Sutherland Global Services, a leading multi-national Business Process Outsourcing (BPO) provider, today announced that it has been recognized by The Outsourcing Institute for outstanding thought leadership in outsourcing.



A whitepaper entitled "The Inconvenient Truth About Caring for Customers" authored by Sutherland's Vice President for Enterprise Accounts Tom Topolinski, was voted first in the IT category in the inaugural Best Outsourcing Thought Leadership (BOTL) Awards which were held recently in New York City.



Outsourcing Institute CEO & Founder Frank Casale stated, "Our members are seeking compelling content that is relevant and that will help them do their job better - this piece authored by Sutherland does just that."



The Outsourcing Institute's award evaluation was based on the level of innovation, influence, and relevance of the topic as well as the style and clarity with which the information was presented. Sutherland won top honors in the Information Technology category with exceptionally high points for relevance and influence.



Sutherland's Topolinski has been in the technology field for more than 30 years. The whitepaper, "The Inconvenient Truth About Caring for Customers", highlights the impact of changing customer expectations and outlines strategies for companies to appropriately align their outsourcing support models to maintain customer satisfaction. To read the whitepaper, visit http://www.suth.com/vResources.asp.



"The reality of today's business environment is that consumer demands have evolved and support strategies need to change or companies risk losing their customers," explained Topolinski.



About the Outsourcing Institute


The Outsourcing Institute - Gateway to the Outsourcing Marketplace - was founded in 1993 and is today the largest neutral network of outsourcing professionals in the world. With over 70,000 members representing all forms of outsourcing, The Outsourcing Institute continues to be the "go to" place for outsourcing buyers, providers, and influencers looking for unparalleled access to unbiased information, support, best practices, tools and networking. For more information on Outsourcing Institute and the other BOTL Award Judges, please visit www.outsourcing.com.



About Sutherland Global Services


Sutherland Global Services is a multinational IT Enabled and Business Process Outsourcing (BPO) company, specializing in Integrated BPO solutions across Customer Lifecycle and Back-Office Lifecycle Management services. Having started operations in 1986 in Rochester, New York, Sutherland now employs over 17,500 professionals offering Right Sourced seamlessly blended services from its 19 delivery centers in India, the United States, Philippines, Canada and Mexico. By integrating highly trained people with state-of-the-art technology and proven business methodologies, Sutherland collaborates with clients to help them excel in their industry and maximize their customer lifetime value. For more information, visit www.suth.com.



For more information contact


Sutherland Global Services


Michele Sadwick, Vice President


585-586-5757 x6093


michele_sadwick @ suth.com






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