Mothers Bond Products to Launce Enhanced Infant Diaper Rash Product
April 28, 2005 -- "When any parent sees their infant suffer, they would want to do anything to stop the pain", says Laurie Markovich, Founder of Mother's Bond Products. Her own baby's painful experience with severe
diaper rash has turned a search for solutions into a crusade.
Mrs. Markovich's infant son has experienced severe reactions to antibiotics and assorted allergies since birth. Over the counter brand name
diaper rash products were no more than placebos. Prescription ointments offered no better results. An alternative product finally gave desired results but the formula was not FDA approved. Mrs. Markovich's answer was to start Mother's Bond Products and create an aggressive treatment for the thousands of infants suffering extreme pain from severe and prolonged
diaper rash .
The Company is close to finalizing an active base formula. A focus group is being organized to assess product performance on infants suffering the effects of extreme
diaper rash . Please contact Laurie Markovich at 817-572-1292 or email her at
e-mail protected from spam bots for participation information. Selected study participants will be given free product and asked to fill out a questionnaire.
Mother's Bond has contracted Duquesa Marketing, Inc. Ft. Thomas, Ky., an international consultant, to handle all aspects of product development and market launch. "Laurie has identified a need based on her baby's experience. Her passion is unbridled, she does not want to see one more child suffer this pain", says Geoff Ficke, President of Duquesa Marketing, "this is exactly how products come to life, to fill a real need".
CBI Laboratories, Arlington, Tx., is handling all of the formulary development. CBI has a 25 year track record as one of the nations pre-eminent creators of topical skin treatments.
Mothers Bond Products to Launce Enhanced Infant Diaper Rash Product