Traveler's Prayer, a specialty gift company located in the Hudson Valley Region of New York, will debut a new product line called Safe Journey at the New York International Gift Fair on August 12 in Manhattan. This series of designer amulets and charms contain travel-related prayers printed in the Holy Land.
The company, formed in response to the founders' desire to make available a convenient and safe way to carry portions of scripture, has developed three pocket-sized talismans, made of
solid brass or resin, that can be easily carried in a pocket, purse, car, boat, knapsack or attach to provide comfort and peace of mind.
Traveler's Prayer spokesperson J.I. Kappel said the company will donate its first 5,000 units to the Veterans of Foreign Wars, headquartered in Kansas City, Missouri, for distribution to
American service men and women being deployed to overseas assignments. The VFW operates many programs to benefit the nation's armed forces, including the Military Assistance Program,
which provides a variety of services for military personnel and their families returning from and leaving for overseas duty.
Ms. Crystal Lauver, Assistant Director of the VFW Military Assistance Program, said, "We are very pleased to be part of the initial launch of this product. Regardless of religious
background, Americans support and appreciate the effort of all our service members, so the donation of the Traveler's Prayer is a wonderful gesture. We will distribute this first donation
with nondenominational prayers, to be appropriate for all, to our locations where meetings are conducted and make them available to our attendees."
Company spokesperson Kappel noted that Traveler's Prayer will continue to make similar contributions and that one of its major suppliers, Scicon Technologies of Valencia, California, was
particularly supportive in facilitating the donation to the MAP. Artist Harvey Brody of California created three designs that feature birds in free flight for the Safe Journey line. "The
birds represent the freedom to travel safe from harm," Brody said.
About Traveler's Prayer
The Traveler's Prayer will be widely distributed through retail stores and catalogs, available as a fund raiser through the company and sold via the internet at