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Silver Creek Systems Named Top Product Data Cleansing Product ByBloor...

Silver Creek Systems's174;, the pioneer and leader in automated Data Mastering, including product data quality, integration and governance solutions announced today that their DataLens's8482; System was named the top Product Data Cleansing tool in Bloor Research'ss 2009 Data Cleansing Market Update (www.silvercreeksystems.com/resources-request).

For product data quality, Silver Creek is head and shoulders above the rest, especially thanks to its remediation capabilities, states author, Philip Howard of Bloor Research. Silver Creek Systems was recognized as the leader in product data quality due to its semantic-based technology, self-learning capabilities, and its recent OEM agreement with Oracle.

The DataLens System uses semantic-based technology to perform real-time, automated Data Mastering services to standardize, validate, match and repurpose data as a plug-in to existing systems or processes. Semantic recognition identifies and standardizes data irrespective of format or source and delivers it back in a format compliant with enterprise data standards. This approach has been shown to be faster, cheaper, more scalable and more tolerant of variable data than traditional data integration and data quality methods.

About Silver Creek Systems

Silver Creek Systems's automated data mastering solutions enable enterprise-wide standardization and integration of the information that drives critical aspects of MDM, PIM, systems migration, data quality and governance. Its DataLens's8482; System uses next-generation semantic technology to standardize, enrich, match and repurpose product data from any source - reducing implementation time, cost and risk while improving quality. Market-leading companies in retail, distribution, manufacturing, high tech, healthcare, telecom, energy and others use the DataLens System to increase the value and usability of data in applications from search and merchandising to global data synchronization, inventory management and procurement. For more information, visit www.silvercreeksystems.com.

Silver Creek Systems and DataLens are trademarks of Silver Creek Systems, Inc.

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