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AbilityCRM Teams with ExactTarget for Integrated Email Marketingfor...

AbilityCRM, a Gold Microsoft Dynamics's8482; CRM partner, based in Tempe, Arizona announced today it will partner with on-demand email and one-to-one marketing provider ExactTarget to help companies increase market share through integrated email marketing.

The partnership brings together AbilityCRM'ss expertise in customer relationship management with ExactTarget'ss one-to-one marketing platform through the industry'ss only Microsoft Dynamics's8482; CRM and email service provider integration.

As a Microsoft Gold Partner who specializes in CRM software and consulting services, we know the value of being able to use CRM to help us increase our exposure to our prospects, says James Marzola, President and CEO of AbilityCRM. Using ExactTarget'ss integrated email marketing system with Microsoft Dynamics CRM enables us to increase our services to Dynamics CRM clients.

The integration will allow AbilityCRM clients to manage and automate a wide variety of marketing campaigns without the hassle of data synchronization. The seamless ExactTarget - Microsoft integration provides Microsoft Dynamics's8482; CRM users email marketing automation capabilities to create workflows in Microsoft Dynamics's8482; CRM that automatically trigger ExactTarget emails based on events or dates.

Email marketing, as part of an overall business growth and customer retention strategy, is center stage in this market condition, Marzola said. Knowing that your email campaigns are effective so your sales team can qualify opportunities quickly and identify who is truly interested is crucial today. We are thrilled with our relationship with ExactTarget and look forward to helping as many companies as we can.

AbilityCRM is a member of the ExactTarget CRM Partner Network, a subset of ExactTarget'ss Referral Partner program designed to leverage the Customer Relationship Management expertise of Microsoft Dynamics's8482; CRM value-added resellers.

About AbilityCRM

AbilityCRM is a Gold Certified Microsoft Dynamics CRM and a Certified Sage SalesLogix business partner. They help companies use CRM software to improve their business by helping companies:

1.) Adopt CRM as a business practice;

2.) Integrate CRM with ERP I Accounting system;

3.) Manage their data using dashboards and business intelligence tools.

Major industry verticals include Manufacturing, Finance, Construction, and Hospitality with clients all over the United States and were featured in the March edition of the Phoenix Chamber of Commerce IMPACT Magazine, Landing the Big One, (http://www.phoenixchamber.com/Impact%20Magazine/index.html).

Other product or service names mentioned herein are the trademarks of their respective owners.

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