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Shop4Miles.com Adds Alaska Airlines as A Mileage Partner

Shopping Engine Shop4Miles (www.shop4miles.com) announces the addition of Alaska Airlines as a mileage partner to their program. Headquartered in Los Angeles, Shop4Miles is the shopping comparison site that is changing the way people shop by offering them Airline Miles back on everything they want to buy.



's8220;Alaska Airlines has been an innovator in the airline industry and with their mileage rewards program,'s8221; says Shop4Miles President Evan Strauss. 's8220;We feel that they are a perfect match for our equally innovative approach to shopping.'s8221;



Shop4Miles offers online consumers something different; not only are they able to find the lowest price for whatever they are shopping for, they receive airlines miles with each and every purchase they make.



's8220;The goal of Shop4Miles is to empower the consumer at every level and to offer a proconsumer shopping experience,'s8221; said Strauss. 's8220;Existing airline shopping sites offer an old-fashioned shopping mall model with limited product offerings that promote only preferred stores. Shop4Miles offers mileage back on everything and we don's8217;t promote any one store over another. We are agnostic about how we present the products and allow the shoppers to sort products any way they choose: by price, by miles, by category. We don's8217;t charge retailers for inclusion which means they can's8217;t bid up their ranking or pay premiums for better positioning. This way, the consumer wins, there is no incentive for us to promote one product or retailer over another at the consumer's8217;s expense.'s8221;



Shop4Miles is a promising new entry in the fastest growing area of travel rewards programs, miles for merchandise,'s8221; said Tim Winship a nationally recognized authority on frequent traveler programs.



Still in the Beta phase Shop4Miles has quickly attracted consumers and major airlines to their site. Evan Strauss said, 's8220;This is an exciting time for the company, with brand new consumers using us every day and new airlines demonstrating that they believe in what we are doing.'s8221; The official launch date for Shop4Miles will be November 27, Cyber Monday for 2006.



About Shop4Miles:

Shop4Miles.com was born when Evan Strauss, self-professed mileage junkie and former record company executive was looking to earn miles on his everyday online purchases. He was inspired to create Shop4Miles while shopping for a Leica camera online for his wife's8217;s birthday and could not find it through traditional rewards websites. He wanted to find, compare prices and mileage rewards in one search. Since no one was doing it he set about creating Shop4Miles, so consumers could find, compare, buy and fly. Shop4Miles is headquartered in Los Angeles, CA. They can be reached at 310-550-0434 or on the Web at http://www.shop4miles.com.

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