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The Biggest Breakthrough in Dog Leash History

The same manufacturer who has been forecasting trends in the jewelry industry since 1966 has introduced FabuLeash (http://www.fabuleash.com): The first - ever beaded dog leash. From the initial reception, it appears to have come at the perfect time.

It may not come as a huge surprise to those in the retail world circles, but the pet supply industry sector is as strong, and in numerous instances, stronger than ever. It remains clear that even in tougher economic times, pet owners simply do not cut back on pampering their beloved companions.

The folks at FabuLeash introduced their patent - pending leashes at the recent Pet Fashion Week in New York City. The response was extraordinary. The never before seen unique leashes with a magnificent array of available colors, prompted lines of show attendees to gather at the FabuLeash exhibit tables.

Keith Berman, Director of Sales and Business Development, commented, There really was not much doubt in our minds that FabuLeash was going to receive such an overwhelmingly warm response. The dog lead category simply has remained stagnant for too long.

FabuLeash has taken their four decades plus of jewelry industry knowledge and translated it to the dog lead category. Mr. Berman continues, Dog owners will finally be purchasing an array of leads for their dogs, just as they do jewelry for themselves. We have introduced to market a dog leash which is going to revolutionize the way dog owners perceive the item. It is no longer merely a dog leash. It has now become an official trend accessory.

FabuLeash leads are made with first quality faceted crystal acrylic beads and are equipped with a silky - smooth, doubled and riveted nylon handle. They are available in ten stunning core colors, with additional colors and patterns planning to be added as trends emerge.

Mr. Berman remarked, Although the sheer beauty of the FabuLeash is first to be noticed, it'ss the incredible strength of our product which has seemed to baffle everybody. As we say in our ad, FabuLeash may appear as dainty as Delilah, but they are as strong as Samson! FabuLeash leashes withstand up to fifty pounds of pull force, as tested by a renowned U.S. certified laboratory.

On Monday, the company went live with their website offering both the standard Jewel Collection FabuLeash as well as a limited edition Haute Collection FabuLeash, made with Crystallized by Swarovski (http://www.Swarovski.com) elements. They simply must be seen to be believed. FabuLeash is simply a stunning (and refreshing!) product.

About FabuLeash (http://www.fabuleash.com) :

FabuLeash is a division of a prime jewelry manufacturer who has been forecasting trends for top jewelry designers for over four decades. Founded on the requests of their most valued clients to bring their design savvy and manufacturing expertise to the pet world, FabuLeash is based in New York City. For additional information, please visit www.fabuleash.com and / or call: (888) 842 - 7469.

FabuLeash.com

Media Contact:

Jeff Lee (212) 792-8671 direct

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