MidMichigan Company Deep Blue Insights Wins Contract with Vincentric



Technology businesses are alive and well in mid-Michigan, and Deep Blue Insights a Leslie, MI, Technology Consulting firm, is part of that success. The organization continued its growth when it was recently awarded the contract to develop and deliver an enhanced database system for Vincentric, LLC, a Bloomfield Hills, MI, automotive statistical firm. This added a nationally recognized firm to its existing client base of nearly a dozen organizations in the Mid and Southeast Michigan markets.

To fulfill this large-scale engagement, Deep Blue Insights deploys very-large data warehouse compilation techniques to efficiently manage over 21 million data measurements each month. According to President Don Waskiewicz, a 25-year veteran of the information and technology industry, "This project allows us to leverage our knowledge of enterprise level functionality within an economical database platform, providing high level performance without breaking the bank."

In addition to developing databases and data warehouses, Deep Blue Insights also provides basic business technology support ranging from development of web-based applications to technology based process improvements. Firms interested in working with Deep Blue Insights can contact the organization at (517) 416-1710 or Press(at)DeepBlueInsights(dot)com.

Vincentric (www.vincentric.com) provides data, knowledge, and insight to the automotive industry by identifying and applying the many aspects of automotive value. Using Vinbase(TM), its comprehensive, proprietary cost-of-ownership database, the company measures and analyzes the overall cost of owning and operating vehicles and its impact on the value provided to buyers. Vincentric data is used by organizations such as Yahoo! Autos, Cars.com NADA Guides, General Motors, Kiplinger's Personal Finance, Volkswagen, JATO Dynamics, Business Fleet Magazine, Audi of America and Fleet-Central.com as a means of providing automotive insight to their clientele. Vincentric, LLC, is a privately held automotive data compilation and analysis firm headquartered in Bloomfield Hills, Michigan.





MidMichigan Company Deep Blue Insights Wins Contract with Vincentric