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Billy Ray Cyrus Signs On For Denim Day Pledges to Help in the Fight...

Billy Ray Cyrus (www.denimday.com), one of the nation's largest single-day fundraisers for breast cancer.

Cyrus, who has a family history of breast cancer, has volunteered his time to the campaign which raises funds for the Women's Cancer Programs of EIF (https://register.denimday.com//TeamWebPage.cfmtid=17046), a new feature of the campaign, dedicated to "his girls"--his mom, wife, and three daughters. Fans that join his team on denimday.com (https://register.denimday.com//TeamWebPage.cfmtid=17043) and celebrated actresses Gabrielle Union (https://register.denimday.com//TeamWebPage.cfmtid=17045).

Also supporting Denim Day for the second year in a row is the cast of NBC's "The Office" - Steve Carell, John Krasinski, Reinn Wilson, Jenna Fischer, and B.J. Novak - who appear in a television public service announcement (http://www.lee.com) is a division of VF Corporation. (NYSE: VFC). Headquartered in Merriam, Kan., Lee manufactures and markets brand denim, casual pants, shirts, fleece and knit apparel. VF Corporation is a leader in branded lifestyle apparel including jeanswear, outdoor products, image apparel and sportswear. VF Corporation's press releases, annual report and other information can be accessed through the company's home page http://www.eifoundation.org) (EIF), as a leading charitable organization of the entertainment industry, has distributed hundreds of millions of dollars to support charitable initiatives addressing critical health, education and social issues. Through its Women's Cancer Programs, the Entertainment Industry Foundation is committed to saving lives by raising awareness about the importance of early detection of breast and reproductive cancers, providing funds to advance treatment research, early detection methods, and supporting community programs that assist the millions of women and their families at risk of or affected by cancer. For questions about EIF's Women's Cancer Programs and information, visit

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