In a crisis, it is crucial for banks to maintain a constant pulse on liquidity risk management, say professionals from Ernst 's38; Young'ss Banking and Capital Markets (http://www.ey.com/US/en/Industries/BankingCapital-Markets) team. Ernst 's38; Young is hosting a webcast on liquidity risk management on 17 June to share perspectives on recent and upcoming changes to global banking regulations (http://webcast.ey.com/thoughtcenter/default.aspxpid=1761).
In the new world of global banking, liquidity risk now commands center stage and has moved to the top of the agendas of both senior management and regulators.
Liquidity is binary - you either have it or you don'st, said Bill Schlich, Ernst 's38; Young Global Banking 's38; Capital Markets practice leader. Without a focus on liquidity risk
management, global banks can quickly face serious reputational damage and potential insolvency.
Maintaining adequate liquidity (http://www.ey.com/US/en/Industries/BankingCapital-Markets/Banking_and_Capital_Markets_Top_Six_Lessons_Learned_by_Global_Banks_1)
to operate businesses, optimize their liquid assets, and satisfy the increasing scrutiny of regulators has become a priority for global banks. They must aggressively manage liquidity risk
and elevate it to a level equivalent to credit risk, operational risk and market risk.
Forward-looking institutions are formalizing processes and systems to ensure a clearer view of liquidity risk to support strategic decision-making and maximize return on capital, said
Patricia Jackson, Ernst 's38; Young Financial Services Risk Management.
Register for the Ernst 's38; Young liquidity risk management webcast here (http://webcast.ey.com/thoughtcenter/default.aspxpid=1761).
About the Ernst 's38; Young Global Banking 's38; Capital Markets Center
In today'ss globally competitive and highly regulated environment, managing risk effectively while satisfying an array of divergent stakeholders is a key goal of banks and securities
firms. Ernst 's38; Young brings together a worldwide team of professionals to help you achieve your potential - a team with deep technical experience in providing assurance, tax,
transaction and advisory services. The Center works to anticipate market trends, identify the implications and develop points of view on relevant industry issues. Ultimately, it enables
us to help you meet your goals and compete more effectively. It'ss how Ernst 's38; Young makes a difference.
About Ernst 's38; Young
Ernst 's38; Young is a global leader in assurance, tax, transaction and advisory services. Worldwide, our 135,000 people are united by our shared values and an unwavering commitment to
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