April 18 2005 Fuji Novel Batteries one of the largest manufacturers of batteries for portable electronics and digital cameras worldwide is pleased to offer a specially engineered reverse
current protection feature in its Fuji Novel DSize and CSize alkaline batteries This feature actually blocks the completion of negativetonegative current in batteries that are connected
in series thereby virtually eliminating potential damage and premature discharge from reverse current in incorrectly installed batteries
To prevent the possibility of two negative terminals from touching each other if they are improperly inserted Fuji Novel LR20 D size and LR14 C size alkaline batteries have
speciallydesigned resin protrusions on their negative face to ensure that negativetonegative contact is incomplete and therefore no current conduction can occur This feature prevents both
the inadvertent and the deliberate installation of batteries where both negative terminals can touch which at worst can send a potentially harmful surge into the device
We are very pleased to once again lead the industry by providing this reverse current protection in our C and DSize Alkaline batteries - the batteries most likely to be connected in
series and therefore in greatest need of protection noted Russ Bongiorno Vice President of Marketing at Fuji Novel Batteries Fuji Novel has been an innovator and a pioneer in the battery
marketplace for decades The reverse current protection innovation is just another example of the forward thinking that we bring to the industry
All Fuji Novel Alkaline batteries offer superior performance characteristics Todays portable consumer electronic products like digital cameras and MP3 players are more sophisticated and
require more power As todays hightech handheld electronics incorporate higherspeed digital processing their hunger for battery power grows dramatically Therefore the demands on portable
power sources especially Alkaline batteries are skyrocketing
Stateoftheart techniques and materials enable Fuji Novel to produce batteries of the highest quality and longest life to meet the needs of today's consumer electronic devices Through the
use of an innovative technology that incorporates an advanced cathode material with more electrolytes in its Alkaline batteries Fuji Novel ushered in a new era of high performance
portable power In fact recent independent tests conducted by the ACTS Testing Laboratory showed that Fuji Novel AA batteries outlasted recognized battery brands
Fuji Novel meets the highest manufacturing standards ensuring superior product performance worldwide All Fuji Novel batteries undergo rigorous quality control tests that ensure
exceptional operation and superior consistency providing outstanding value for consumers every hour of every day in a myriad of portable power uses all over the world
For over 50 years Fuji Novel Batteries has been recognized as a market leader and innovator in the hypercompetitive battery industry Fuji Novel pioneered the launch of Carbon Zinc battery
technology in 1950 and was first to develop and market a line of Manganese batteries launching the product line in 1969 An environmentallyconscious company Fuji Novel was the first
battery manufacturer to produce 100 Mercury Free Formula and Cadmiumfree batteries Fuji Novel manufacturers and markets batteries under its own internationallyrecognized brand and is the
leading manufacturer of privatelabel batteries worldwide
For more information about Fuji Novel Batteries visit their Website at wwwfujinovelbatteriescom or in North America call toll free at 8002243854