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SiteAcuity Launches SiteAcuity OnDemand 2.0

SiteAcuity (http://www.siteacuity.com) is pleased to announce the much anticipated release of SiteAcuity On-Demand 2.0, which consists of two applications: Cross-Channel Analytics (CCA) (http://www.siteacuity.com/product/crosschannel_analytics.html) and Visitor Interaction Manager (VIM) (http://www.siteacuity.com/product/vim_standard.html). CCA is a powerful conversion tracking and reporting application that allows marketers to better optimize their marketing campaigns through better insight and understanding of customer touchpoints - both online and off. VIM is a next-generation live help application that allows sales and service agents to better engage and communicate with website visitors through uniquely personalized web-to-phone, text chat, click-to-call and more.

Both CCA and VIM make use of SiteAcuity's patent-pending Visitor Code Technology (http://www.siteacuity.com/product/overview.html), which brings the concept of the catalog customer code to the internet; online customers are presented with a unique Visitor Code on each web page. When site visitors call, the agent simply requests the code and he/she is immediately connected to the caller, thus opening up a world of opportunity for real-time interaction, information access, and tracking.

Said Keith Maddox, CEO & Founder (http://www.siteacuity.com/company/management.html) of SiteAcuity, "The reality is that many businesses, especially those that sell services, high-dollar or complex products, capture their leads and sales offline - on the phone, talking to their customers. These business need to better engage and converse with their online visitors to improve their experience; live conversations with helpful sales and service agents. This results in more leads, sales and customer loyalty. They also need more holistic tracking and reporting across channels. This results in better optimized marketing, ROI measurement, etc. Our system delivers all this and more."

Because it is a hosted, subscription-based service, SiteAcuity On-Demand (http://www.siteacuity.com/product/On-Demand_vs_On-Premise.html) allows companies to get up and running quickly. Clients simply copy and paste web page tags, small software sniplets, into their web pages. Users need only a net-connected computer and web browser; the system is entirely web-based with no user installations required.

About SiteAcuity LLC (http://www.siteacuity)

SiteAcuity's powerful marketing analytics, with integrated contact center and Web visitor tracking and communication tools, gives marketers unprecedented visibility and insight into their e-business and beyond. SiteAcuity's patent-pending Visitor Code Technology even associates traditional inbound phone calls with visitor clickstream data - without special dial-in numbers.

SiteAcuity serves B2B and B2C companies that leverage the Internet for lead generation and e-commerce, especially those with significant sales and customer service interaction with site visitors.

SiteAcuity, based in Summit, New Jersey, was founded in 2006 and is privately owned.

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