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Susan G Komen Foundation Partners with Carma Designs to Produce Cure...

June 5, 2005 -- Utilizing a variation of pearls resulting from the smoothest of the oceans churns, frosted jewels that conjure memories of winter's breath, swarovski crystals that shatter the spectrum of light, and metals that capture the crispness of ice, Carma Designs introduces the world to "Cure le'Chic", the officially sanctioned high-end accessory line for the Susan G. Komen foundation.



"In the midst of the war on cancer, I want to offer a ray of hope and support that cannot only be noticed but stylishly worn", stated Carmen Beals, master designer for Carma Designs. In dedication to the grandmothers, aunts, sister, mothers, and friends that have boldly stood in the face of the horrific disease that affects women world-wide, the Komen foundation has joined with likes of one of the most talented master designers around, Carmen Beals. The line will consist of carefully crafted watches, purses, necklaces and earrings that will carefully reflect the refined bold spirit of survivors and also pay tribute to those that were lost.



"I am honored to have been given such a vital task and I accept this responsibility with dignity, fervor and humbleness", stated Beals. Pictures at some point fade, belongings become tarnished, and words become lost but "Cure le'Chic" pieces are designed to last a lifetime along with the memories. Gifts and educational materials from the Komen Foundation make a powerful statement. Purchases and commitments help support research, education, screening and treatment programs worldwide. "Cure le'Chic" will be sold nationwide and 25% of all proceeds will go directly to the Komen foundation efforts, for more information please visit www.CarmaDesigns.com or call 404.805.0046



About Susan G. Komen Foundation: Working through a network of Affiliates and events like the Komen Race for the Cure, the Komen Foundation is fighting to eradicate breast cancer as a life-threatening disease by funding research, education, screening and treatment projects in communities around the world. Together with its Affiliate Network, corporate partners and generous donors, the Komen Foundation has raised nearly $600 million for the fight against breast cancer since 1982.



About Carma Designs: Being one of the few to incorporate the purest pieces of nature and turn them into one-of-a-kind jeweled masterpieces, Carma Designs speak to the refined woman, who seeks quality and distinctiveness. These highly regarded pieces exude true value and worth and are unparalleled in thought and ingenuity.



About Breast Cancer: Breast cancer is the leading cancer site among American women and is second only to lung cancer in cancer deaths. This year in the United States, 211,240 women and 1,690 men will be diagnosed with breast cancer and 40,410 women and 460 men will die from the disease. When breast cancer is found early (and confined to the breast), your chances for survival are the greatest.



Media Contact:

The Garner Circle PR - Nicole Garner

P: 877.906.5500

E: e-mail protected from spam bots

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