How Shifts in Average Household Sizes are Effecting the European Market is Outlined in Eating Habits Scratch vs Convenience Cooking



Research and Markets (http://www.researchandmarkets.com/reports/c32569) has announced the addition of Eating Habits: Scratch vs Convenience Cooking - Pan-European Overview to their offering.

This report provides an overview of the contribution that ready prepared foods, such as ready meals or cooking sauces, make to meal occasions and the extent to which they are used in households in France, Germany, Italy, Spain and the UK.

Providing a summary of the key findings from the individual, more detailed, Consumer Goods Intelligence country reports on the subject, it offers you an overview of the market drivers, size and trends, the penetration of convenience foods, consumer purchasing habits and sector prospects for five of Europeans principle consumer markets-

This report is ideal for marketers seeking to identify demand for prepared foods across Europe, helping ensure product development and launches are focused and targeted. Use our findings to gain new insight into:

The impact of aging populations and employment levels on demand How shifts in average household sizes are effecting the European market
Lifestyle and cooking trends Frequency of ready meal use, including pizza, cooking sauces, desserts and soups Average weekly expenditure on food and drink, by market

-Please note that there is no consumer research provided for the Italian market.

For more information visit http://www.researchandmarkets.com/reports/c32569

Laura Wood
Senior Manager
Research and Markets
Fax: +353 1 4100 980





How Shifts in Average Household Sizes are Effecting the European Market is Outlined in Eating Habits Scratch vs Convenience Cooking