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Miller Heiman Picks Torani as Sales Team Makeover Winner

Miller Heiman announced today Torani's174;, maker of flavoring syrups found in coffee houses and restaurants across the country, as the winner of their Sales Team Makeover. The San Francisco-based company will receive a bundle of services from Miller Heiman and contest partners, Hoover'ss, Selling Power, and Genius.com that is customized based on the needs of Torani in achieving their sales growth goals.

Torani is well-aligned with our belief that 'swhat got you where you are is not sufficient to keep you there,'s says Elizabeth Vanneste, chief marketing officer for Miller Heiman. This company has succeeded for more than eight decades by continually innovating and adapting to meet customer and marketplace needs. We are looking forward to sharing the results of this experience.

Torani will receive a complete sales performance consultation with an experienced sales consultant and a rollout of a solution that best meets the organization'ss needs. Miller Heiman will chronicle the project over the next year and Torani team members will blog about the experience, sharing insights into how they are building strategies and working to resolve the challenges and obstacles they face as they target more complex customers..

For more than 80 years, Torani has excelled at bringing our customers amazing flavors and ideas, says Melanie Dulbecco, CEO of Torani. As the world changes, our customers grow and we move into new markets. We know our approach must be different. We'sre thrilled to partner with Miller Heiman to gain a more strategic process for selling. When we combine that with our great people and products, our opportunities are tremendous.

The team will receive a collection of sales performance resources including process implementation and life-time support from Miller Heiman, a business intelligence subscription from Hoover'ss, on-demand email and marketing automation solutions from Genius.com and a collection of sales performance resources from Selling Power magazine.

We appreciate all of the Sales Team Makeover applicants who shared their stories, says Vanneste. It was difficult to only pick one winner. All of our finalists are successful businesses that continue to look for ways to innovate and improve.

Each of the qualified applicants will receive a complimentary consultation with a Miller Heiman sales consultant. If you would like discuss the challenges facing your sales organization contact us at 1-877-506-2973.

About Miller Heiman

Miller Heiman is the global leader in sales performance solutions with more than 30 years of documented results. The company works with leading organizations to improve sales effectiveness through issue-based consulting and training. Headquartered in Reno, Nevada, Miller Heiman has additional corporate offices in the United Kingdom and Australia and offers programs worldwide in 15 languages. For more information, contact 877.506.2973 or visit http://www.millerheiman.com.

About Hoover'ss, Inc.

Hoover'ss, a D's38;B company headquartered in Austin, Texas, provides its customers insightful information about companies, industries and key decision makers, along with the powerful tools to find and connect to the right people to get business done. Hoover'ss provides this information for sales, marketing, business development and other professionals who need intelligence on U.S. and global companies, industries and the people who lead them. http://www.hoovers.com

About Selling Power

Selling Power strives to help sales managers win more customers through high quality content delivered through print, audio, video, Webinars, and sales leadership conferences. Their vision is to raise the standards of professionalism in sales around the globe. Learn more about Selling Power and the content they offer the sales community at http://www.sellingpower.com.

About Genius.com's174;

Genius.com creator of the award-winning GeniusPro's8482; and Genius Enterprise's8482; on-demand solutions, is the leading on-demand provider of B2B demand generation and marketing automation solutions that enable frontline sales to quickly identify and connect with their best prospects, without IT. Genius marketing automation solutions enable personalized email campaigns, automated lead nurturing, and website visit tracking, and deliver website visit results to both Marketing and Sales, dramatically improving demand generation, lead qualification and Sales connect rates. http://www.genius.com

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