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Sales Growth in the UK Fast Food Home Delivery Outlets Market in the...



Research and Markets (http://www.researchandmarkets.com/reports/c25517) has announced the addition of Fast Food & Home Delivery Outlets Market Report Plus 2005 to their offering



The UK fast-food/takeaway and home delivery market was valued at an estimated £8.38bn in 2004 at retail selling prices (RSP), representing a sales growth of 3.9% over the previous year. The pace of growth in the market quickened in 2004 following a sales increase of just 3% in 2003.



More consumers are looking for convenience in their food purchases, while busier working lives have also benefited fast-food sales. The opportunities to purchase fast food are also extending, with a wider range of outlets now serving sandwiches, snacks and hot food. Traditional high-street sites have been joined by more outlets in transport terminals, by the roadside, in leisure venues and shopping centres. Standalone sites from the global fast-food brands are also facing growing competition from sales in supermarkets, high-street stores, convenience stores and petrol forecourts. Major obstacles to sales growth during 2004 have been growing concerns about obesity and the negative media coverage of the fast-food industry.



Sandwiches form the largest market segment contributing 36.5% of all sales in 2004. Sandwich sales have benefited from the trends towards shorter lunch breaks and the corresponding demands for light lunches and snacks. Rapid expansion of chains such as Subway and Benjys have also helped sales, along with more variety in the fillings and bread types available.



The second-largest segment is burgers, which is recovering after a year of poor sales in 2001. Menu diversification means that traditional burgers now take a smaller share of sales. Burger outlets, in particular, have tried to counteract the negative publicity associated with obesity by introducing healthier foods such as salads, fruits, more vegetarian options and healthier breakfasts. The strongest growth in 2004 occurred in the pizza market driven by increased sales in the home delivery category. New product developments (NPDs) have also helped sales. The sales performance of the chicken sector was weaker in 2004 than in 2003, but outlets continue to gain from some customers switching from burger restaurants. Sales growth in the fish and chips sector remains limited.



The other fast-food and takeaway sector includes a variety of outlets, such as coffee shops, Indian and Chinese outlets, sushi and noodle bars, soup bars, salad bars, organic food outlets, and doughnut and muffin shops. Traditional market segments, such as Chinese and Indian, are mature sectors experiencing little growth, but the coffee shop segment continues to exhibit healthy growth. Several menus in coffee shops are diversifying.



Over 54% of all adults have used a fast-food outlet in the year 2003/2004 so penetration is relatively high. Sales growth in the period 2005 to 2009 is forecast to be less than the previous 5 years, partly due to concerns over healthy eating issues, increased competition from other outlets and saturation in some market segments.



For more information visit http://www.researchandmarkets.com/reports/c25517



Laura Wood

Senior Manager

Research and Markets

Fax: +353 1 4100 980






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