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Competitive Edge Show to Feature KaBoom Beverages



April 24, 2005 -- Platinum Television Group is pleased to announce the selection of KaBoom Beverages for its innovative, educational television series, Competitive Edge. The company will be featured in a segment on "Models of Excellence: Healthy Energy on the Go."



KaBoom is a revolutionary new line of all-natural drinks that provide nutritional goodness, great taste, and a serious time-released energy lift. The energy release comes from the careful blending of some of the world's most effective ingredients, like Sierra Mountain spring water, organic fruit extracts and cane juice sweetener, green tea extract and guarani, vitamin C, folic acid, and B vitamins.



It's not a fruit juice, an iced tea, a sports drink, an energy drink, or a nutritional supplement it's all of them combined together to produce one of the most innovative and delicious line of beverages you've ever tasted. It comes in three flavors. Lemon-Razzz, Orange Buzzz, and Tropicoool.



KaBoom is unlike any other beverage currently available on the market anywhere. It's pasteurized for product safety, contains no preservatives, is non-carbonated, and contains no artificial anything. KaBoom's not a crash-and-burn, caffeine and sugar rush that gets you all shook up. Instead, it takes you off on a smooth, sustained energy cruise that's fortified with all-natural ingredients to deliver a feeling of whole body wellness. it is a tasty and refreshing alternative to all of the over-hyped, overpriced, artificial beverages on the market.



Dynamic founder and president Wyck Hay, who runs the business from his home in Woodside, CA, explains how he decided to start this company: "We would create a new line of delicious, nutritional energy drinks for those of us who care what we put into our bodies but still like to have a little fun." After years of developing and marketing herb teas at Celestial Seasonings, and then doing the same thing at numerous other companies, Hay had a pretty good handle on how to get it done.



KaBoom drinks actually time-release their effectiveness, as well as the rest of the nutritional ingredients, over several hours. The company calls it an escalator, not an elevator, because it gets you to the next level, without bouncing you around because they put taste and nutrition ahead of the raw sugar/caffeine/carbonated rush.



It's always a delicate balance to deliver great taste, solid nutrition, and an energy component. For more information, see http://www.kaboombev.com/.






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