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WineSearcher Uncorks Wine Data on iPhone

Wine Searcher, www.wine-searcher.com, released its API in partnership with two leading wine information and technology providers, CellarTracker and Cor.kz. This solution allows a combined user base of over 700,000 users to locate and price their favorite wines from anywhere and at anytime.

Wine Searcher, the world'ss biggest and most used wine search engine attracts over 9 million visitors to its website each year. In 2008, users made 32 million searches on its database of 3.7 million wine offers and viewed 55 million pages of wine information.

We are excited about this partnership with two highly respected wine content and wine mobile technology stalwarts which ultimately increases value to our respective wine participants said Wine-Searcher General Manager, Adon Kumar.

In this first release of the API, iPhone users who access CellarTracker wine information via Cor.kz iPhone application will now be able to view actual wine prices and stockists with the integration of Wine-Searcher'ss 3.7 million wine offers.

Wine-Searcher'ss API is also available to third-party solution providers and websites enabling them to integrate a Wine-Searcher query into their own applications. Search results are returned in XML allowing the API consumer to format it as they wish. The API informaton is now published at http://www.wine-searcher.com/ws-api.lml

About Wine-Searcher

Wine-Searcher Limited is a NZ registered company and employs 10 staff including a qualified wine specialist and a sommelier. The company does not itself sell any wine but allows free listing for wine merchants and wineries on its website.

About CellarTracker LLC:

Developed by Eric LeVine in 2003, CellarTracker.com is now the largest cellar management database tool available online worldwide with over 13 million bottles catalogued or consumed by more than 80,000 registered users. Users can report inventory by producer, vintage, varietal, drinkability, price, log tasting notes, print wine lists, and track bottle location. To date there are over 945,000 community tasting notes available.

About Cor.kz

Cor.kz Wine Info from Applied Ambiguities is the leading provider of wine applications on the iPhone and other mobile platforms. It puts a sommelier in your pocket, bringing the power of CellarTracker and Wine-Searcher to the mobile consumers hand, accessing over 700,000 unique wines and their reviews, ratings and retail pricing. Cor.kz has been featured in nation-wide AT's38;T print ads, Austrian Public Radio, Market Watch Magazine and listed as one of the 25 Must Have iPhone Apps by Fast Company Magazine. Cor.kz is headquartered in Seattle, WA with offices in Santa Monica, CA.

For more information:

Adon Kumar

Wine-Searcher.com

General Manager

+64 9 815-1656

Mob: +64 21 250 8773

Email: adon(at)wine-searcher.com

http://www.wine-searcher.com

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