PureDepth's8482;, Inc. (OTC:PDEP), the creator of Multi-Layer Display (MLD's8482;) technology and a leader in new visualization experiences, today announced an agreement with gaming and product developer Aurora Design, Inc.(ADI) to create two new MLD-based casino games.
The games will use advanced MLD effects to provide eye-popping visuals that will offer an unparalleled gaming experience. PureDepth'ss MLD technology is currently in use in more than 70
REELdepth's8482; video slot machines made by International Game Technology (IGT), the world'ss largest casino gaming machine manufacturer. The REELdepth machines by IGT were named 2009
Lottery Product of the Year by the Public Gaming Research Institute and were named to Casino Journal'ss list of the Top 20 Most Innovative Gaming Technology Products for 2008.
MLD displays contain two or more layers of LCD panels placed in front of one another in a single monitor, with patented technology used to remove interference. The result is real depth,
not perceived depth. PureDepth will demonstrate its MLD technology by appointment at the Society for Information Display conference in San Antonio, TX from June 2-4.
The games will mark PureDepth'ss first foray into game development for the U.S. casino market. MLD technology is also used in the massive Japanese Pachinko and Pachislot market.
We'sre thrilled to work with ADI to expand our presence in the casino gaming market and explore exciting new ways to use MLD technology in games, said PureDepth CEO Andy Wood. Our
experience with IGT in the U.S. and in the Pachinko and Pachislot market in Japan proves that consumers are excited about the effects created by MLD technology, which drive them to play
longer and more often, thereby increasing profits for the casino or arcade and the manufacturer.
PureDepth'ss MLD technology offers several benefits over conventional visual displays or conventional 3-D technology:
--Improves standard 2-D content with enhanced color and contrast
--Introduces a new depth effect to content by utilizing the space between two LCD screens
--Enables 3-D viewing with traditional stereoscopic effects, without negative side effects such as headaches or eye fatgiue
--Offers a combination of 2-D, 3-D and MLD depth effects within one seamless application
I worked with PureDepth for years as the Senior Vice President of IGT Labs and saw first-hand the incredible impact of REELdepth games with MLD technology, said ADI founder and President
Randy Hedrick. These new games are an exciting opportunity to showcase the amazing visual experiences created with MLD when using the development tools produced by PureDepth. MLD
technology allows us to bring highly interactive skill-based game features to the gaming community that other types of 3D display technologies aren'st capable of delivering. I am
confident that the collective teams of ADI and PureDepth will bring new and exciting gaming experiences to players.
Since its inception, PureDepth has established itself as an innovator in the 3-D and visualization space, and the company continues to expand its leading technology offerings by licensing
and supporting its technology with partners, including OEMs and developers, to bring cutting-edge visual display products to market.
About PureDepth
PureDepth (www.puredepth.com) is an innovative technology company transforming the visual display experience by delivering award-winning MLD
technology. Backed by 67 approved patents and more than 60 pending patents, this breakthrough in visualization is the first display technology that provides Actual DepthTM. The Company
has a sales, marketing and distribution license agreement with Sanyo Corporation (NASDAQ: SANYY) in Japan, a worldwide licensing agreement with International Game Technology (NYSE: IGT)
and business opportunities in broad consumer markets. Founded in 1999, the Company is headquartered in Redwood Shores, California, with a research and development center located in New
Zealand and offices in Japan.
About ADI
Aurora Design, Inc. (www.adiideas.com) is dedicated to offering world-class products, applications, and research-based innovations to key partners.
Specializing in new product development, ADI uses a cross-functional approach to the development process. ADI'ss areas of focus include community gaming, intellectual property strategies
and licensing, and new product creation.
Forward-Looking Statements
This press release contains certain statements that are forward-looking statements and includes, among other things, discussions and disclosures of the Company'ss expectations for the use
of its technology and market for its products, and the likelihood of any resulting products to become widely accepted by the marketplace. Words such as, but not limited to, may, likely,
anticipate, expect and believes indicate forward-looking statements. Although PureDepth believes that the expectations reflected in these forward-looking statements are generally
reasonable, it can give no assurance that such expectations will ultimately prove to be correct or materialize. All phases of PureDepth'ss business and operations are subject to a number
of uncertainties, risks and other influences, most of which are outside its control, and any one or combination of which could materially and adversely affect the results of the
Company'ss operations, and whether any forward-looking statements contained herein ultimately prove to be accurate. Information regarding such risks and uncertainties can be found in the
Company'ss most recently filed annual report on form 10-KSB, interim report on form 10-QSB and other filings that have been made with the SEC.
PureDepth(TM), MLD(TM) and Actual Depth(TM) are trademarks of PureDepth, Inc. All other trademarks and registered trademarks are the property of their respective owners, without intent to
infringe.