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UK Online Bingo Players Increase by 80 Over 6 Months Despite Recession...



Online Bingo (http://www.bingoport.co.uk) authority BingoPort.co.uk released staggering figures today pointing to a strengthening UK Online Bingo Industry with the number of active online bingo players increasing by 80% during the 6-month period 01 May 2008 to 31 October 2008. The figure comes at a time when the UK Online Bingo Industry gears up to celebrate the industry'ss best with the BingoPort.co.uk Players Choice Awards to be held in London during January.



Whilst the significant increase is expected to surprise many in the industry in light of the current UK economic climate, for Scott Logan, Director of BingoPort.co.uk, the data fits in line with their predictions. We have been tracking the UK Online Bingo (http://www.bingoport.co.uk) Industry for over 18 months now and we are starting to see some fascinating and positive trends coming through. We are of course watching the UK and global financial crisis closely, but our data suggests active online bingo player numbers should continue to rise in the foreseeable future.



The 80% figure relates to the average number of online bingo players who are active at any one time, as Logan explains. BingoPort.co.uk collects a huge amount of information in the UK Online Bingo (http://www.bingoport.co.uk) Industry. The volume and variety of data collected allows us to measure bingo trends using a number of different methodologies. One of the key measures we do focus on is tracking the number of online players actively playing in a bingo room at any one time.



Overlaying this data with analysis of live promotions, jackpot data, and other marketing campaigns also allows us to measure what techniques work in the industry and more importantly, what players respond to. With this data, we are now able to accurately recognise the best online bingo operators through the trends and behaviours of the online bingo players themselves, says Logan.



BingoPort.co.uk Players Choice Awards 2009:


Highlights of BingoPort.co.uk'ss trend analysis are scheduled to be released at the 2009 BingoPort.co.uk Players Choice Awards (http://www.bingoport.co.uk/awards/) to be held in London on January 30, 2009.



The Players Choice Awards draws upon both the data collected by BingoPort.co.uk over the previous 12 months and survey information collected from BingoPort'ss membership base of online bingo players. It is this detailed collection of information that will provide the industry with the most accurate measure of who is the best in the UK Online Bingo Industry.



We are really looking forward to the Players Choice Awards in January, Logan said today. Our membership base represents a broad cross-section of the UK market with our players choosing a wide variety of bingo sites to spend their time. And our rigid voting registration process allows us to target all online bingo players in the UK. This thorough methodology means the BingoPort Players Choice Awards will provide the industry with a very accurate reflection of who is doing the right things in this market.



With many of the major operators being nominated, the awards night is expected to draw the who'ss who of the UK Online Bingo Industry and will be sure to throw up a few surprises.






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