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During Financially Trying Times Expressing Nostalgia Takes Edge off...

CelleCast, a new radio on demand format which allows listeners to access a variety of radio programs on demand from any phone, is encouraging its users to create their own content this holiday season by sharing Christmas thoughts and memories.

This holiday season, CelleCast listeners have been encouraged to share holiday thoughts and memories using the Talkback feature, which will be featured on a program channel of CelleCast. Stories will also be promoted by and shared with nationally-syndicated CelleCast program partners, and may be featured on air. Participation is as easy as calling (503) 980-7411, where the listener can hear other entries and do multiple takes to record theirs. Entries are published here: http://cellecast.com/christmas/

CelleCast staff will review the stories and choose the ten best, whose contributors will receive a $100 shopping spree from the CelleCast catalog, which includes items like Bluetooth headsets and other mobile accessories. Interestingly, the largest responses have been from encouraging Christmas cheer.

It'ss our thought during these difficult times more people are falling back on the personal meaning of the holidays, says Andrew Deal, CEO of CelleCast. Spending time with family and friends, traditions, nostalgia. Our listeners are re-connecting with Christmas through sharing these memories. And, in the process, they are becoming the programming.

CelleCast, Inc. was launched in November 2007 to bring premium talk radio to any phone, anytime, anywhere. Its current partner networks include Premiere Radio Networks, United Stations Radio Networks, Advanced Media and Envision Radio Networks. CelleCast offers an interactive experience including playlists and social networking profiles, the ability to share favorite radio clips with friends via CelleGrams, and programming feedback through the Talkback feature.

Programs include:

The Lou Dobbs Show

The Dr. Laura Program

Make it Happen with Mel Robbins

The Todd Feinburg Show

Paul Shaffer'ss Day in Rock

Family Matters with Caroline 's38; Jacquie

This is America with Jon Elliot

Into Tomorrow with Dave Graveline

CelleCast now offers the CelleCast Mobile site to better serve the growing number of mobile web users.

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