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The Party Catalogue has the Largest Range of Party Supplies in the...

The Party Catalogue now offers 5,000 party products (http://www.thepartycatalogue.co.uk/), more than any other site in the UK and plans to become the largest and most wide-ranging party resource on the Internet.

Building on its reputation as one of the UK's leading wholesalers, The Party Catalogue opened its online arm in April 2007 and has steadily been increasing the products on offer over the Internet. At, 5,000, the company now offers more choice than any of its competitors in the UK market.

"This is the first stage in our plan to become the world's largest party supplies website," said John Rogers, head of sales for the company, "We intend to have 12,000 products online by the end of the year."

The Party Catalogue is different to many online companies in that it does not rely on advertising to drive sales, rather by getting customers through Google searches. "We have been using guerrilla tactics to grow and they have been paying off," said Mr Rogers, "We've been putting our resources into growing the range of choice we can offer and in providing a better user experience."

Helping The Party Catalogue get online have been Internet Consultants, St James Systems. "It's an exciting challenge," said Samuel Goddard, Senior Consultant at St James Systems. "The website is beautiful, the people enthusiastic and we wanted to do our bit to help this locally-based business compete globally. With 130bn spent online in the last 12 months in the UK alone, The Party Catalogue has an ambitious and strategic vision that we need to fulfill."

For additional information, contact John Rogers of The Party Catalogue.

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