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Solving Problems During Lifes Many Storms How eXpertLingo Uses Creative...



When the creative well runs dry, thought leaders gain inspiration through a new software application that uses http://store.richcontent.com/markets.html ["Associative Thinking" __title__ The Associative Thinking Process is Described on These Pages] and a new form of linear Mind mapping process to create a whirlwind of new ideas. Tapping a database of over 400,000 images, 1,000,000 colloquialisms and phrases and over 13,000 questions, the program, dubbed http://store.richcontent.com/exv7.html [eXpertLingo __title__ eXpertLingo and eXpertSystem Brainstorming Software], taps fast-growing web-based indexes to provide real-time inspiration and problem solving solutions.



"In the so-called 'creativity field', associative thinking, or the process of following a word to another associated word, image, phrase or thought, and building on those threads of ideas is considered the seed of the creative process" says Mark Alan Effinger, Founder of the eXpertLingo program and associated technology. "What we've created in eXpertLingo is a tool that not only energizes the creative process, but also puts it into a linear presentation, so handing off the idea, and every important element that it took to create that idea, can be handed to someone to execute. So we've brought together creativity with productivity, in hopes that more inspired ideas actually take flight as products, services and life-enhancing solutions".



The heart of the eXpertLingo program is the http://store.richcontent.com/creativity.html [Brainstorming Session], which is a document the user creates, brands, and applies a copyright to in advance of beginning to get creative. The simple process takes less than 30 seconds to do, but is a key in capturing the creative process in a presentable form.



Once a Session is created, the eXpertLingo Association Engine provides the words, phrases, definitions, word associations, hypernyms, keywords and images to fill in the brainstorming Session. The user starts with a word, phrase or question, and then allows the program to find associations near and far. So the word "boat" may lead to "dinghy" which may inspire the show Laugh-In. As the Session begins to form images can be added, further enhancing the creative process. With a database of 400,000 keyword-indexed stock photos (growing at a rate of over 400 images a day), the Session becomes very detailed, but never slows down or gets cumbersome. In the end, a Session may perfectly describe, including images, screen shots, drawings or photos, of how an idea formed and might be executed, including each branch of the idea.



"I can't think of a faster way to develop fresh ideas, whether for a novelist looking for new plots and actors, or a scientist looking to create a breakthrough in DNA modeling" comments Eric Kinney, President and COO. "We use it internally every day to help develop better content, blog writing and develop new programs. And eXpertLingo is NOT the complete system - the program taps your brain for associations you might not even have remembered had it not been jogged by the program. So it is really a "Catalytic Converter", becoming the seed of inspiration that allows your mind to derive more innovative solutions."



eXpertLingo comes bundled with http://store.richcontent.com/expert-system-bundles.html [eXpertSystem __title__ eXpertSystem Software, the idea Assembler for eXpertLingo], the core program used to assemble the raw ideas generated by the former. Developed for both Mac OSX (including Tiger) and Windows XP, it also taps the internet to automatically update the databases of words, phrases and images in real-time.



At a starting price of only $99, the program comes with two http://store.richcontent.com/extomo.html [eXpertTopic Modules], which are professionally-developed banks of questions that open the mind to new ways of thinking, and ask relevant queries in a variety of subjects, from Marketing to Expanded Thinking. Modules are affordably priced at only $49.



About RichContent

RichContent is a product development, marketing and PR company located in Newport Beach, California and Portland, Oregon. The company is known for "productizing" people and technologies quickly and affordably, with an emphasis on high-velocity, short time-to-market and time-to-money programs. Responsible for launching Time Magazine's most popular sports product of 2003, the Trikke cambering scooter, and 2005's Yahoo Big Idea Product StairCycle. Emphasizing Online PR and marketing programs for online marketers, RichContent has also developed and launched over three dozen additional products and services since 1999. The company can be reached at 360.609.9272 or http://www.richcontent.com [RichContent Web Site __title__ RichContent Corporation, Marketers, and Online Promoters]






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