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adtech Awards Program 2009 Kickoff

ad:tech expositions, LLC (www.ad-tech.com), the leading organizer of conferences and exhibitions for the digital marketing community worldwide, announced the kickoff of the ad:tech Awards program. For more than a decade, the awards program has recognized talented visual and technology designers who demonstrate excellence in interactive marketing. The start of this program also initiates our Call for Submissions period. Creative submissions are now being accepted for the following categories:

>    Interactive Ads

>    Interactive Campaigns

>    Optimization/Search Strategy

>    Web Sites.

The award winners will be honored at the 12th annual evening award ceremony, scheduled to take place at the 2009 ad:tech San Francisco exposition.

Don Knox, ad:tech Global VP states, The ad:tech awards are acknowledged throughout the industry as a preeminent source for recognizing the best of today'ss digital marketers. In light our industries fast pace, we'sve streamlined the 2009 awards categories to better reflect the core creative currently being produced.

An elite panel of judges will select the Limelight Award winners for each category within each Group. The 2009 Awards Program consists of the following groups and categories:

Group: Interactive Ads

Best Online Display Ad for Business-to-Business

Best Online Display Ad for Business-to-Consumer

Best New and Emerging Media Ad

Group: Interactive Campaigns

Best Branding Campaign

Best Performance Marketing Campaign

Best Business-to-Business Campaign

Best Business-to-Consumer Campaign

Best Integrated Campaign

Best Mobile Campaign

Best Social Media Marketing Campaign 's38;

Word of Mouth Marketing Campaign

Group: Optimization/Search Strategy

Best Campaign Optimization

Best Search Marketing Strategy/Campaign

Group: Web Sites

Best Business-to-Business Marketing Web Site

Best Business-to-Consumer Marketing Web Site

Best Micro Site

Best User Defined Experience

Additionally, award winners will also be selected for the People'ss Choice Award, voted by the public, and for the Industry Achievement Awards.

The quality of the submissions for the 2008 ad:tech awards was incredible. It was great to see such unique work being done in the digital media. If interactive has been in the shadow of broadcast in the past, this year'ss submissions proved that this is no longer the case. I can'st wait to see what is in store for 2009, states Awards Executive Panel member, Ron Belanger, VP of Agency Relations Yahoo! Search Marketing.

To submit creative to this awards program, please visit: http://www.ad-tech.com/awards/

About ad:tech: ad:tech expositions, LLC is the leading organizer of conferences and exhibitions for the interactive marketing community worldwide. ad:tech produces the world'ss largest interactive marketing events held in New York, San Francisco, Chicago, Miami, London, Paris, Hamburg, Shanghai, Singapore and Sydney. ad:tech is produced by dmg world media; based out of the company'ss headquarters in Larkspur, California. For listings of exhibitors, speakers, events and upcoming conference offerings, visit www.ad-tech.com.

About dmg world media: An international exhibition and publishing company, dmg world media produces over 300 market-leading trade exhibitions, consumer shows and fairs each year and publishes 45 related magazines, newspapers, directories and market reports. dmg world media employs 700 people and maintains a worldwide presence through more than 30 offices in the United States, Canada, the United Kingdom, France, the United Arab Emirates, China, India, Singapore, Australia, and New Zealand. dmg world media is a wholly-owned subsidiary of the Daily Mail and General Trust plc (DMGT), one of the largest and most successful media companies in the United Kingdom. Additional information on dmg world media can be found at www.dmgworldmedia.com

Contact:

Caroline Giovando Lindley

caroline @ ad-tech.com

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