HealthPricer Interactive (http://www.healthpricer.com) (TSX.V HPC), a leader in online product search and comparison shopping for healthcare products, today announces it has been selected to present at a special panel during Search Engine Strategies New York City (http://www.searchenginestrategies.com/newyork/) (SES NYC 2008 - March 17th - 20th 2008) hosted by Kevin Ryan of Search Engine Strategies and Search Engine Watch (http://searchenginewatch.com/), and Charles Knight of AltSearchEngines (http://altsearchengines.com/), called "My search is better than your search". Five search engine innovators were selected from many entries.
A one hour contest session, HealthPricer will have seven minutes to present its search engine, followed by a three-minute Q&A session, in which the hosts will review each of five
finalist's competing presentations 'American Idol' style. The winner will be declared with help from the audience.
"The entrepreneurs and those who dare to do things differently have shaped the web and search as we know it. Is innovation dead We at Search Engine Strategies and AltSearchEngines don't
think so. Though most experts agree there will be no "Google Killer," there will be several emerging technologies that will shape the way we search, find and retain content," says Charles
Knight, AltSearchEngines.com.
The panel (http://www.searchenginestrategies.com/newyork/agenda4.html) is taking place at 12.45 - 1.45 pm on March
20, 2008. The other companies presenting are EveryZing, Retrevo, OrganizedWisdom and Surf Canyon. Search Engine Strategies is the leading international conference series for webmasters,
digital agencies, online marketers and corporate decision makers.
About HealthPricer
HealthPricer Interactive Limited (HPC) is a leader in vertical product search for consumer health and beauty products. Led by a team of e-commerce veterans, the company has created the
search industry's first normalized health Consumer Packaged Goods database. This database forms the underlying foundation for its award winning vertical product search and comparison
shopping site: www.healthpricer.com and partner Marketplaces', including http://marketplace.healthline.com, http://marketplace.qualityhealth.com and http://marketplace.healthcentral.com.
Working with trusted online health merchants, HealthPricer uses proprietary technologies to force merchant product information to conform to industry standard categorization and naming
conventions. The HealthPricer search engine ensures hundreds of thousands of merchant offerings reflect the exact product names - connecting product browsing to buying in a more
meaningful way.
Subsequently, the HealthPricer comparison shopping site is the most convenient way for consumers to search for and perform side-by-side comparisons of health and beauty products based on
price, brand and other health-related attributes. HealthPricer counts recent accolades from top health and online marketing associations to its credit, including 2007 Outstanding Web Site
Award, W3 Award, WWW Health Award 2007, Platinum eHealthcare Leadership Award and the AltSearchEngines Top 100.
This optimized consumer shopping experience has reciprocal benefits to advertisers. The HealthPricer database monitors and collects information on the browsing and purchasing behavior of
millions of consumers using the HealthPricer search engine. This business intelligence provides insight and more effective ways for manufacturers, merchants and health services to tie
advertising to relevant search.
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For further information, please contact:
For media:
Asa Zanatta
Tel: 604 408 1389/604 724 7755
azanatta @ spiritcommunications.ca
For investors:
Michael I. Brown
Tel: 604 301 0221 ext.120
mbrown @ healthpricer.com