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Local Law Firm Tackles Underage Drinking



There is a life-threatening epidemic spreading among young people today-underage drinking. Many teens drink to fit in with their peers or to fill the absence of self-esteem. Regardless of the motivation, the factors that lead to underage drinking can result in serious and life-altering situations.



In addition to dangers such as violence, suicide, unwanted pregnancies, and academic failure, underage drinking contributes to a lack of judgment, especially when it comes to driving. Young drivers have limited experience behind the wheel, and coupled with alcohol, these factors most often result in severe and potentially fatal traffic accidents.



To help young people make a difference and express their feelings about underage drinking, the law offices of Crumley & Associates, the Crib to College Foundation, and My PSA Contest have teamed up to host a video public service announcement (PSA) contest for local high school students. Students have been asked to produce 30-second video PSAs discussing their feelings and thoughts regarding the dangers of underage drinking. The contest is designed to promote awareness regarding this topic, while allowing students to express themselves in creative manners.



"Our hope is to continue providing education about the dangers of underage drinking," said Bob Crumley, chief executive officer of Crumley & Associates. "The professionals at our organization hope to increase students' knowledge and understanding of the severity of this topic."



The PSAs will be judged on students' abilities to analyze and discuss the topic and produce a quality video. The creator of the winning PSA will receive a laptop computer; the school where the student attends will receive a donation; and the winning PSA will be aired on local television during the upcoming holiday season, Crumley & Associates' Web site (www.cribtocollege.org), and My PSA Contest's Web site (www.CrumleyandAssociates.com.



About Crumley & Associates


Crumley & Associates, P.C., is a consumer-based law firm handling civil cases such as automobile accidents, workers' compensation, Social Security disability, nursing home neglect and abuse, and more. Bobby J. Crumley, Crumley & Associates' founder and chief executive officer, started the firm with one office in Asheboro, N.C., in 1989. Today, the practice handles cases throughout the state with offices in Central and Western North Carolina. In October 2000, the firm was awarded The Business Journal's Fast 50 award, placing 14th among the Triad's 50 fastest growing privately owned businesses. For more information, visit www.cribtocollege.org.




About My PSA Contest


Launched in May 2007, My PSA Contest is devoted to addressing the serious and complicated issues teens face every day by utilizing the talent, creativity, and inspiration of some of the country's youngest filmmakers. My PSA Contest gives teens the opportunities to express themselves in positive manners and provide education and support to their peers through the development of original and compelling PSAs about important social issues. To learn more about My PSA Contest, visit


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