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FTA Consulting Selects Optrak for Strategic Modelling

Optrak Distribution Software Limited, a leading supplier of vehicle routing software has today announced a new contract with FTA Consulting, the independent consulting division of the Freight Transport Association. Under the terms of the agreement, FTA Consulting will use Optrak as a key component of their logistics and supply chain service.



FTA Consulting is uniquely positioned to provide leading edge transport and logistics solutions to all types of organisations. They have a great deal of experience in providing practical and sound solutions that reduce costs, improve profits and optimise the performance of a company's8217;s supply chain.



Optrak can be used for both daily operational routing and also for longer term strategic planning. The quality of any strategic modelling is linked closely to the ability to accurately replicate a company's8217;s distribution operation. Creating alternative scenarios and reporting on the most efficient or cost effective options is a straightforward process.



FTA Consulting wanted a package that met their exacting business requirements. Optrak will allow them to reduce the time spent modelling, whilst increasing the quality of the results. It provides the ability to model standard pallet distribution operations and also where companies deliver a complex range of products with variable weights, dimensions and loading rules such as in the construction, oil and chemical industries and white and brown goods.



Speaking about the partnership, Karen Packham, Managing Consultant said, 's8220;We were looking for a modern, up to date vehicle routing package to support our network of consultants. We conducted an extensive review of the available solutions and Optrak was the clear winner. We are frequently engaged to conduct strategic logistics reviews, routing and scheduling are an integral part of these projects. Optrak was the only package that had the flexibility to accurately model the variety of projects that we get involved in. We were further attracted by Optrak's8217;s reputation as a reliable partner with a proven solution and that also offers a high quality of support.'s8221;



Tim Pigden, Managing Director of Optrak commented, 's8220;FTA Consulting are a well respected supply chain consultancy, with a history of providing first class services. We are delighted that Optrak has been chosen to support the FTA in modelling complex distribution strategies. This commitment underlines Optrak's8217;s strength in this area. We look forward to a long term working relationship.'s8221;



Notes to editors:

Optrak Distribution Software Limited has been supplying award winning vehicle routing solutions for 15 years. Optrak has a wealth of experience in creating flexible solutions to real business problems faced by companies operating transport and distribution fleets.



Deployment of Optrak typically leads to a reduction of between 5% and 15% of transport costs. Administration is streamlined. Mileage and fuel consumption are minimised. Transport utilisation is increased.



Optrak has been chosen by many of the leading companies in Europe. Clients include Unilever, Wincanton, WH Smith, Bibby Distribution, Menzies Distribution, Robert Horne, TotalFinaElf, 3663 and Matthew Clark Wholesale.

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