THINK Interactive Inc. Launches THINKlab



THINK Interactive, Inc., an Atlanta-based interactive marketing agency announces the launch of THINKlab. This new division focuses on research and development of emerging media platforms and new technologies in areas such as widgets, mobile, social media and other quickly advancing interactive areas.

"For us, it's still about the idea, but new media platforms and technologies allow us to push further and execute faster as we explore ways to engage customers and build value for our clients brands", says Chris Wilson, principal and managing partner of THINK Interactive. "We began building THINKlab about a year ago and now have a fully dedicated team focused on R&D, piloting and building prototypes, working as a beta partner for companies like Adobe for AIR and Flex and consulting on innovative marketing technologies for our staff and clients."

THINKlab's mission is to explore, educate and demonstrate new digital trends and technologies in a setting that allows staff and clients to expand their thinking around marketing innovation. Current activities include:

-    Deploying widgets and desktop applications for consumer engagement and commerce

-    Creating iPhone applications

-    Integrating Open Social, OPenID and OAuth

-    Applying and refining Agile workflow methodologies for faster development cycles

-    Defining semantic structures for Web 3.0 implementations

Daniel Davenport, director or THINKlab is a pioneer and industry leader for over 15 years in the interactive and new media arena. He has a wide range of experience working with many global brands on their digital programs and was the founder of Interweb one of the first, dedicated interactive marketing agencies back in 1994.

"The emergence of application platforms, location-aware mobile devices and semantic technologies will spur the next phase of growth in the digital arena," explains Davenport. "Our mission is to introduce and educate our clients on new methods of reaching their consumers with developing technologies in interactive social spaces."

About THINK Interactive, Inc.

THINK Interactive, Inc. is an Atlanta-based interactive agency that specializes in creating value for clients' brands and businesses by surfacing unique ideas and executing on them in ways that add new fuel to online marketing and web channel initiatives. The company's THINKlab is devoted to the exploration and execution of mobile, social, widgets and other new media platforms and serves as a corner stone for new thinking for both the Agency and its clients. Since 1995, THINK Interactive has helped a diverse mix of business-to-consumer and business-to-business Fortune 1000 clients engage customers and drive business results with the use of interactive media and the Web. For more information on THINK Interactive, please visit the company's website at http://www.thinkinc.com





THINK Interactive Inc. Launches THINKlab