Loudeye Corp., a worldwide leader in business-to-business digital media solutions will power the entire Sunset Record Group (SRG), and its main digital distribution company,
Sunset-Digital Entertainment.
In conjunction with its' strategic partnership with Sony / BMG Connect, the Sunset Group Of Distributed Labels has made its entire catalog of recorded music available to Loudeye which is
now distributed in over 20 countries around the world and at the top online retail outlets in the world.
"Not only do we use this division to release, promote and market our own material that include never before released music by great branded artists like Boy George, we have used this as
one of our main A&R tools," says Ari Harim, the head of the Sunset-Digital Entertainment division at SRG.
Don Lichterman, the founder, Chief Executive and leader of the Sunset Group of Distributed Labels goes onto to say that, "this division was set up to be two-folded so to speak," as the
company is "able to work incredible promotions and cool marketing ideas with for our artists and with Loudeye and SONY / BMG Connect, and this also happens to be my main A&R tool to
find new talent." Everyone that is signed to any of the SRG labels will run its material through this division. Sunset has promotions in place for free downloads prior to every street
date, while it is also working promotions with major industry leaders like Coca Cola, Cingular, Media Plazza, Wanadoo, the Jimmy Kimmel Show on ABC and the company has many more ways to
promote and market the recorded music Sunset-Digital.com along with the SONY/BMG Connect & the Loudeye, Corp.
With this launch of Sunset-Digital.com this year, along with its' catalog of Mobile Ringtones, the Create Your own Soundtrack interactive feature, and with Sunset-Live.com these four
active revenue sources make up a great system for tracking music, let alone great ways to generate revenues. "There is no better way to gauge what is selling musically or even what is
becoming popular as far as trends in the music industry," says Lichterman "there is nothing more real and more defined than the hysteria around fans downloading music."And even with the
free downloads offered right now at the Sunset-Digital.com and Sunset-Live.com web sites, this has proven to be an invaluable ways to track and gauge what is working musically,"
Lichterman continues to say from his New Jersey home.
Everyone that is signed to the SRG labels will run its material through this division. Moreover, this division has been used to find, track and sign new music artists like Liat, AKA,
Nixon Presley and Kinky Roland and the label boasts new music from everywhere around the world. "If we see action by way of downloads, then boom, we pick that up to work at one of the
distributed labels directly at brick n' mortar retail, radio and all the traditional ways to work recorded music effectively," says Harim.
Sunset-Digital.com and Sunset-Live.com the two main sources for revenue in this division is not a place where every band or music artists can post their music. Their is an A&R policy
that because Lichterman wants a "sense of hierarchy or I should say that I want this label to be credible as far as the signings, and at the same time, I want to use this division as a
way to keep my eyes and ears on the street."
About Sunset Records Group, Inc.:
Founded in Hollywood, California in 2004 by Don Lichterman, Sunset Records Group is one of the fastest growing Independent Record Labels and Distribution Companies in the world. The
company has four major divisions, the Sunset Records Group Of Distributed Labels, the Sunset Strategic Marketing & Licensing Division, the Sunset-Digital Entertainment Division and
the Sunset-Filmed Entertainment Division. All corporate information and information about the Sunset Records Group of Companies is available online at www.SunsetRecordsGroup.com.
About Loudeye Corp.:
Loudeye is a worldwide leader in business-to-business digital media solutions and the outsourcing provider of choice for companies looking to maximize the return on their digital media
investment. Loudeye combines innovative products and services with the world's largest digital music archive, a broad catalog of licensed digital music and the industry's leading digital
media infrastructure enabling partners to rapidly and cost effectively launch complete, customized digital media stores and services. For more information, visit www.loudeye.com.