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PrimaryAds Announces Launch of Affiliate Referral Program

Think Partnership Inc. d.b.a. Kowabunga! (www.kowabunga.com) (AMEX: THK), the leading provider of interactive performance-based advertising networks and technology platforms, today announced the launch of a new Affiliate Referral Program for its PrimaryAds Network.

Kowabunga!'s PrimaryAds is a leading CPA (Cost Per Acquisition) Affiliate Network that drives high-volume traffic for lead-based offers through email, search and website affiliates. The network, already well-known in the industry for its exclusive offers, dedicated support and high-paying commissions, is now offering affiliates the opportunity to earn additional revenue with this new referral program.

Affiliates qualifying for the program will earn up to 3% commission on the commissions earned by their referrals. For more details about the program, visit www.PrimaryAds.com.

About Kowabunga! Inc.

Think Partnership Inc. is now doing business under the name "Kowabunga! Inc." and will seek formal shareholder approval to change its legal name to Kowabunga! Inc. later in 2008. Kowabunga Marketing Inc. will continue as a subsidiary, operating its affiliate network and related products.

Kowabunga! Inc. is the leading provider of interactive performance-based advertising networks and technology platforms. Kowabunga! provides a comprehensive and integrated set of scalable and cost-effective marketing solutions for both advertisers and publishers. These solutions increase customer retention and revenues through a diverse set of related marketing channels, including affiliate marketing, click-fraud-protected pay-per-click advertising, lead generation, interactive direct marketing, integrated offline advertising, campaign management, public relations, and branding. Kowabunga! also operates several direct-to-consumer services including online dating, online education, and home business opportunities. High-profile brands include ValidClick AdExchange, MyAP, PrimaryAds, BabyToBee, Second Bite and MSA. For more information, visit www.kowabunga.com.

Contact:

Kowabunga!

Tanya Boggs, Director of Marketing, 727-324-0046, x2170

tanya.boggs @ kowabunga.com

or

ICR Inc.

Ina McGuinness, 310-954-1100

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