The Tri-City Family Housing Board of Directors met on Wednesday September 28, 2005 at Tri-City's Annual Meeting to elect new directors and officers for the coming year. One of the
nominees, Lisa N. McGonagle, Principal of Nickerson PR, Marketing & Events, Inc., cordially accepted the honor.
Judy Perlman, Executive Director of Tri-City Family Housing, commented, "Tri-City's strongest priorities for 2006 include raising its profile, reaching out to new constituents, and
becoming more widely known and seen as a real player in the real estate community. Tri-City is a large organization and it doesn't have the awareness it deserves. Public relations,
marketing and connecting with natural constituents in real estate is important and a priority for Tri-City. Doug Banks, a fellow board member, told me Lisa McGonagle was great, energetic,
had a great network, and was going to feel very connected to Tri-City's work, and so far she seems to be."
Ms. McGonagle was nominated to serve a three year term on the Tri-City by Doug Banks, Editor of Mass High Tech. Mr. Banks explains, "Lisa's expertise and understanding of the real estate
and development industry, combined with her knowledge of branding and marketing, is a perfect match for Tri-City Family Housing, Inc. as it moves towards its next stage of development.
The board is looking forward to working with Lisa as Tri-City Family Housing, Inc. continues to grow in its ability to help families struggling to find a place to call home."
Responsibilities of members of the Tri-City's Board of Directors include developing marketing and public relations strategy, creating and implementing strategic objectives, and financial
decision-making . In order to expand Tri-City's sphere of influence, all its members are responsible for bringing aboard their talents to help the organization. Lisa McGonagle brings to
the team her experience as the Principal of Nickerson PME, her public relations and marketing expertise, as well as her network of contacts.
Nickerson PR, Marketing & Events, Inc., is a Boston-based company offering a strategic blend of communications services that will deliver messages precisely matched to the client's
specific criteria. NPME provides expertise in the areas of public relations, strategic marketing and event management. For further information please visit www.nickersonpme.com.
Tri-City Family Housing, Inc., was founded in 1986 by community members concerned about the growing crisis of homelessness among families in the cities of Everett, Malden, and Medford.
Since then Tri-City has grown into one of the largest providers of family shelter in Massachusetts. Over 1,300 families have been helped since we first opened our doors. The agency's
central mission is to help families build the skills and understanding they need to make a successful transition into their own home, and to prevent any recurrence of homelessness. For
more information, please visit
www.tri-cityhousing.org
CONTACT:
Lisa N. McGonagle
Principal
Nickerson PR, Marketing & Events, Inc.
(617) 861-5060
www.nickersonpme.com